B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • NRL
  • WPP
  • B&T Women in Media
  • AFL
  • Thinkerbell
  • Pinterest
  • State of Origin
  • Anthony Albanese
  • imaa
  • Meta
  • ARN
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Australia’s Top Ethnic Cuisine Named (And It’s Not Chinese Or Pizza)
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > Australia’s Top Ethnic Cuisine Named (And It’s Not Chinese Or Pizza)
Marketing

Australia’s Top Ethnic Cuisine Named (And It’s Not Chinese Or Pizza)

Staff Writers
Published on: 6th January 2020 at 11:26 AM
Staff Writers
Share
2 Min Read
SHARE

A new survey has revealed Australia’s most popular ethnic cuisine and the winner may come as a tasty surprise.

Foodie site Chef’s Pencil used Google Trends to find out which foreign cuisine most tickles Aussies’ tastebuds with Thai topping the list.

Google Trends’ data is based on a myriad of sources including recipe searches, restaurant bookings and food names and then allocates an “interest score”.

The results found Thai topping the list, beating Chinese into second and Italian taking third.

According to Chef’s pencils data, Thai food rated so highly with Aussies namely because of its availability. Apparently, Australia has more Thai restaurants per capita then any other country save for Thailand itself.

The study found that the good folk of Queensland’s Sunshine Coast were the biggest consumers of Thai, followed by Cairns and NSW’s Central Coast.

When it came to Chinese cuisine, West Australia’s Mandurah was the biggest consumer of sweet and sour prawns and Mongolian lamb. NSW’s Central Coast came in second and the Gold Coast was third.

For third-placed Italian, those folk in Perth where the biggest fans of pizza and pasta. The Sunshine Coast was second and Sydney came in third.

Teresa Davis, an associate professor of marketing at the University of Sydney Business School, said the popularity of Thai food was not surprising.

Speaking to The Sydney Morning Herald, Davis said: “The cheap and cheerful Thai restaurant has been around for a while, and it is food that is a one-plate meal, usually generous in serving proportion and importantly cheap enough for most budgets.”

 

 

 

 

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

NSW Blues & Adidas Kick-Off Game III With ‘House Of Blue’
04/07/2025
TV Ratings (03/07/2025): Nearly 800K Tune In For Joanna Lumley’s ‘Absolutely Fabulous’ Danube Tour
04/07/2025
Google’s Veo 3 Being Used To Create Racist Videos For Social
04/07/2025
Enrichd Group & Greg Inglis Launch ‘Stick With It’ Mental Health Movement
04/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?