B&TB&TB&T
  • Advertising
    • Campaigns of the Month
    • Effectiveness
    • League Tables
    • Opinion & Analysis
    • PR
    • Production & Craft
    • Social
    • Strategy & Insight
  • Agencies
    • Agency Scorecards
    • Appointments
    • Culture Bites
    • League Tables
    • New Business
    • Opinions & Analysis
    • Profiles
    • The Work
    • Fast 10
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles Awards
    • Hatchlings
    • Women in Media
    • Women Leading Tech
  • Best of the Best
  • Brands
    • Appointments
    • Campaigns
    • Culture Bites
    • Opinions & Analysis
    • Partnerships
    • Spotlight on Sponsors
  • Campaigns
    • Campaigns of the Month
    • League Tables
    • Opinion & Analysis
    • The Work
  • CMOs
    • Appointments
    • CMO Power List
    • CMOs to Watch
    • Opinions & Analysis
  • Marketing
    • Appointments
    • Customer Experience
    • Data & Insights
    • Opinions & Analysis
    • Spotlight on Sponsorship
    • Strategy
    • Sports Marketing
  • Media
    • AI
    • Appointments
    • Audio
    • Digital
    • Headliners presented by Nine
    • News
    • News Media & Publishing
    • Opinions & Analysis
    • Out of Home
    • Platforms
    • Radio Ratings
    • Retail Media
    • Social
    • Spotlight on Sponsors
    • Streaming
    • Trading & Upfronts
    • TV Ratings
  • Technology
    • AdTech & MarTech
    • AI
    • Appointments
    • Opinions & Analysis
    • Platforms
  • Cairns Crocodiles
Search
Trending topics:
  • Featured
  • Nine
  • Cairns Crocodiles
  • Pinterest
  • Seven
  • B&T Exclusive
  • Australian Open
  • Partner content
  • Married At First Sight
  • ABC
  • Thinkerbell
  • Meta
  • Cairns Crocodiles Speaker Spotlight
  • 30 Under 30
  • Women Leading Tech
  • Special
  • AFL
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: The NRL Signs Freshworks to Streamline IT Operations
Share
Subscribe
B&TB&T
Subscribe
Search
  • Advertising
    • Campaign of the Month
    • Effectiveness
    • League Tables
    • Opinion & Analysis
    • PR
    • Production & Craft
    • Social
    • Strategy & Insight
  • Agencies
    • Agency Scorecards
    • Appointments
    • Culture Bites
    • League Tables
    • New Business
    • Opinions & Analysis
    • Profiles
    • The Work
    • Fast 10
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles Awards
    • Hatchlings
    • Women in Media
    • Women Leading Tech
  • Best of the Best
  • Brands
    • Appointments
    • Campaigns
    • Culture Bites
    • Opinions & Analysis
    • Partnerships
    • Spotlight on Sponsors
  • Campaigns
    • Campaigns of the Month
    • League Tables
    • Opinion & Analysis
    • The Work
  • CMOs
    • Appointments
    • CMO Power List
    • CMOs to Watch
    • Opinions & Analysis
  • Marketing
    • Appointments
    • Customer Experience
    • Data & Insights
    • Opinions & Analysis
    • Spotlight on Sponsorship
    • Strategy
    • Fast 10
    • Sports Marketing
  • Media
    • AI
    • Appointments
    • Audio
    • Digital
    • Headliners presented by Nine
    • News
    • News Media & Publishing
    • Opinions & Analysis
    • Out of Home
    • Platforms
    • Radio Ratings
    • Social
    • Spotlight on Sponsors
    • Streaming
    • Trading & Upfronts
    • TV Ratings
    • Retail Media
  • Technology
    • AdTech & MarTech
    • AI
    • Appointments
    • Opinions & Analysis
    • Platforms
  • Cairns Crocodiles
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2026 B&T. The Misfits Media Company Pty Ltd.
B&T > Campaigns > The NRL Signs Freshworks to Streamline IT Operations
CampaignsTechnology

The NRL Signs Freshworks to Streamline IT Operations

Andrew McKean
Published on: 15th December 2021 at 9:07 AM
Andrew McKean
Share
3 Min Read
SHARE

Freshworks, a leading software company announced its continued expansion across Australia and New Zealand by signing the National Rugby League (NRL) as a customer.

The NRL is using Freshworks’ cloud-based IT service management (ITSM) software, to support its internal team across all 16 clubs.

NRL provides swift IT support to its 1,200 NRL and Rugby League Administration members across Australia and Asia Pacific, making use of Freshworks’ technology.

Given the small team, selecting a user-friendly solution that was easy to implement and manage was crucial.

NRL previously faced expensive annual fees for similar software.

It also required a dedicated staff member to manage the platform and work with third parties to develop applications, workflows or administer upgrades, making the process slow and inefficient.

Since its implementation in August this year, the NRL has developed workflows in-house which has allowed the IT department to access all relevant ticket information in one single view.

This has also improved their asset management capabilities across all locations with the use of automation and a seamless mobile experience.

Going forward, NRL expects to utilize apps from the Freshservice marketplace including Microsoft Active Directory, which will enable the business to perform operations on users, groups and computers in the Active Directory environment.

Features including the service catalogue and the Freshservice orchestrator will also help automate a number of common requests.

Maurice Veliz, IT manager at National Rugby League said, “We were looking for a provider that was cost-efficient and could be managed in-house without relying on external parties.”

“We also needed something that was simple to use and easy to implement. Luckily, after a trial, we realized that Freshworks ticked all the boxes and more.”

Ben Pluznyk, director and country manager for Freshworks ANZ said, “We know that distributed IT teams make things a little bit more complicated for businesses today but our goal is to simplify SaaS, no matter where teams are based.”

1 – sikiyor kız
2 – sevgili karısı sikme
3 – olgun sikti
4 – kadın işeme sevgili
5 – sevgili siktiriyor
6 – manken ünlü porno
Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.


TAGGED: Freshworks, NRL, SaaS
Share
Andrew McKean
By Andrew McKean
Follow:
Andrew McKean is a financial journalist specialising in investment markets, financial advice, and superannuation.

Latest News

Australian Prime Minister Anthony Albanese.
TV Ratings (1/4/2026): No MAFS, No Worries Seven News Wins The Night
02/04/2026
Ad Spend Down 3% YTD, But Nine’s Olympics Pushes Streaming 22.5%
02/04/2026
2degrees Rings Up Real Connection In Scroll-Stopping Campaign Via TBWA\NZ
02/04/2026
How AI Search Is Impacting Your Brand & Your Complete GEO Playbook
02/04/2026
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinions & Analysis
  • Technology

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2026 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?