The Australian Children’s Content Summit’s has unveiled a new partnership with YouTube.
YouTube’s partnership will highlight the growing role of family friendly digital creators, online platforms and new audience pathways across the sector.
The expanded focus this year is to bring leading family friendly digital content creators to the Summit connecting them with producers, studios, broadcasters and global platforms. This aims to to unlock new collaborations and build globally scalable children’s brands and long-term IP value.
Sabine Zonderland, YouTube creator partnerships and YouTube Kids creators ANZ head, and Farhad Meher-Homji, founder of creator economy advisory firm Changer, will lead discussions on digital creator monetisation.
Vera Verba director of child engagement at Sesame Workshop will join Shannon Jones, Bounce Patrol creator & executive producer and Tina Harris , Lah-Lah Productions creator & executive producer for a session on YouTube Collaborations: Building Global Kids Channels.
Zonderland said: “We are delighted to return to the Australian Children’s Content Summit in Coffs Harbour this year as a Major Partner. Supporting local creators and storytelling remains at the heart of what we do at YouTube, and we can’t wait to connect with our partners to further elevate the work of our local talent.”
Suzanne Ryan CEO of SLR Productions and Australian Children’s Content Summit founder said: “The children’s and family content landscape is evolving rapidly as the creator economy unlocks powerful new ways for stories, characters and brands to reach global audiences. Bringing digital creators together with producers, studios and platforms, the Australian Children’s Content Summit is creating a marketplace where the next generation of globally scalable children’s and family IP can be built, monetised and owned.”
Again Presented by SLR Productions, this year’s summit sees Australian Children’s Television Foundation return as principal partner and both Screen Australia and Screen NSW back as major government partners.
Presented by: SLR Productions
Principal Partner: Australian Children’s Television Foundation
Major Government Partners: Screen Australia and Screen NSW
Major Partner: YouTube
Gold Partners: Flying Bark Productions, ABC, Simpsons, Screenwest
Silver Partners: Netflix, Screen Territory, Silver Trak Digital
Bronze Partners: Screenrights, Fremantle, Input Advisory, Fulcrum Media Finance
Industry Partner: Screen Producers Australia
Travel Partner: Qantas
