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B&T > Advertising > Australian Alliance For Data Leadership Appoints New CEO
AdvertisingMarketing

Australian Alliance For Data Leadership Appoints New CEO

Staff Writers
Published on: 13th June 2018 at 10:22 AM
Staff Writers
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2 Min Read

The Australian Alliance for Data Leadership (AADL) has announced the appointment of credentialled senior executive Stephen Porges as its new CEO.

Porges currently sits on a number of company boards, has considerable public and private sector listed company management expertise, and has been instrumental in successful data-driven businesses.

He also brings CEO skills gained at Aussie Home Loans, Newcastle Permanent Building Society and SAI Global, and from numerous executive-level roles throughout many sectors and geographies.

Stephen Porges
Stephen Porges

AADL chairman Steve Brennen said: “It’s a unique time across all industries as businesses see a continued increase in customer expectations alongside the exponential growth in data.

“The pace of change is set to accelerate, and the strongest talent is required to bring the necessary leadership required to help our members manage the challenges today and ahead.

“We’re fortunate to gain a CEO with Stephen’s deep corporate experience, gravitas and dynamic vision. The board and the executive leadership team are confident that Stephen is the best person to lead AADL.

“We are grateful to Steve Sinha, who demonstrated strong capabilities in stepping up to oversee the associations in the interim. We look forward to navigating our next phase of growth to enable the success of Australian businesses and the economy.”

Commenting on his appointment, Porges said: “I’m incredibly excited to be spearheading our efforts to empower businesses using data in all its various aspects.

“Data collection, governance, analysis and use is so critical; however, they are typically viewed in a piecemeal fashion. Our network of associations with excellence in each of their fields, bringing all aspects of data together, provides incredible value to members.

“This model is unique globally, and with the future being increasingly data-driven, we are thrilled to be leading the way.”

Associations within the AADL network associations are the Association for Data-driven Marketing & Advertising (ADMA), the Institute for Analytics Professionals Australia (IAPA), Data Governance Australia (DGA), and the Digital + Technology Collective.

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TAGGED: AADL, Australian Alliance for Data Leadership
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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