Atomic 212° Hires New ECD Jonas Lembke

Atomic 212° Hires New ECD Jonas Lembke
SHARE
THIS



Australia’s most awarded agency Atomic 212° has hired world class creative director Jonas Lembke as its new ECD, as the agency looks to lead an aggressive new business assault with creativity at its core.

The move fits within Atomic 212°’s industry-leading positioning as a future-proofed, agile creative media business, with the agency offering a full suite of marketing services across media, creative, digital, data and technology.

“This is one of the most exciting hires in the history of the agency,” Atomic 212° CEO Jason Dooris said. “We’ve been winning such a large amount of creative and content work, and we’ve been hunting for the right fit to complement the award-winning resources that are already in place. To get someone of this calibre on board will be sure to turbocharge our approach. We’re seriously pumped.

“Jonas is already on board and developing some amazing work and inspirational ideas. Better yet, he is a digital native who considers data and technology from the onset. In other words, he is a perfect match for our business.”

Jonas has a mighty long list of credentials, and has produced outstanding creative for agencies all over the world. He has previously been creative director for Otto Stockholm, Craik Jones, Proximity London, Ogilvy Interactive, BBDO Proximity Nordics and The Innovation Chapel in Sweden.

Jonas affectionately said of his appointment: “I’m looking forward to navigating uncharted waters with a crazy crew and a mad captain.”

Dooris responded: “I take that as a compliment.”

Jonas went on to say: “My passion is making things rather than talking about making things. I’m genuinely excited about the prospect of what’s next and developing some industryleading work for Atomic.

“I believe in a flat, informal creative department where people feel comfortable sharing ideas. That’s how you get to the good stuff. That and hard work. But enough talk. The proof is in the pudding.”

Over the last 18 months, Atomic 212° has been progressively ramping up its full-service creative capabilities in areas such as creative strategy, production, PR, content marketing and beyond.

Dooris said: “We started out in the data and digital space, so accountability and measurement are in our DNA. As we move further into the content and creative spaces, this mentality is still there. Any creative output is highly strategic, insights-driven and integrated within our clients overarching approach.”

In recent months, Atomic 212°’s creative department has been developing creative, PR and content campaigns for brands such as ThinkTV, Origin Energy, TAB, Luxbet and NT Tourism.

Please login with linkedin to comment

Troll

Latest News

Silverbullet Achieves Adobe Audience Manager Specialisation
  • Media

Silverbullet Achieves Adobe Audience Manager Specialisation

Silverbullet Data Services Group (Silverbullet), has become one of only four businesses globally to achieve Adobe Specialisation in EMEA for Adobe Audience Manager. Adobe Specialised Partners are acknowledged as the most skilled technical practitioners throughout the global partner ecosystem. Specialisations are earned after organisations achieve a level of certified expertise in an Adobe solution and […]

Adobe Launches Adobe CQ To Measure Creative Aptitude
  • Technology

Adobe Launches Adobe CQ To Measure Creative Aptitude

Adobe today launched Adobe CQ (creativity quotient), an evaluation tool designed to measure enterprise creative aptitude and capability across teams and organisations. The persona-based test will help leaders understand how to use creativity, cultivate it and accelerate skills development. Adobe managing director for ANZ Suzanne Steele [feature image] said: “With the exponential growth of technology and […]

Businesswoman hand connecting jigsaw puzzle, Business solutions, success and strategy concept
  • Technology

General Mills Partners With Zyper To Build Virtual Superfan Communities

Food company General Mills has partnered with Zyper, a marketing platform that connects brands with their superfans, to build virtual fan communities for General Mills’ brands. As part of the agreement, General Mills will use Zyper’s software to initially identify the Betty Crocker and Fibre One brands’ top one per cent of fans on social […]

Facebook Pledges $500,000 To Group Admins Across Australia
  • Technology

Facebook Pledges $500,000 To Group Admins Across Australia

Facebook is continuing its Facebook Australia Groups Impact Fund, today announcing $500,000 in funding for the program. The grant was originally designated for bushfire recovery groups, however, has now been extended to local communities across the country who might be facing hardship. Facebook said it is on the lookout for groups that have a positive […]

Canon Australia Named Official Imaging Partner For Sydney Zoo
  • Media

Canon Australia Named Official Imaging Partner For Sydney Zoo

Canon Australia has today become the first official Imaging Partner of Sydney Zoo. The two-year partnership will see the two experience-led organisations bring to life a variety of on-site and digital platform photographic and creative print activations; each with the purpose of extending the creative and educational experiences of every guest to Sydney Zoo. From […]

Daily Telegraph Loses Geoffrey Rush Appeal
  • Media

Daily Telegraph Loses Geoffrey Rush Appeal

Judge says Geoffrey Rush can keep the cash, however, warns him about making any more 'Pirates Of The Caribbean' sequels.

by B&T Magazine

B&T Magazine
Home Office Set Up for Webinar and Teleconference whilst respecting the lockdown due to the corona virus outbreak
  • Media

Shootsta Wins Orica, Vision Australia And Veolia As Demand For Webinar Continues

A pivot towards producing digital webinars, podcasts and animations for clients has seen global vid tech scale-up Shootsta win several new major clients. Since March, Shootsta has secured local work with Orica, The Royal Commission, ASG Group, Teachers Mutual Bank, Savills, Veolia, Vision Australia and Sydney Children’s Hospital Foundation. Globally, it has won contracts with […]

Facebook Responds To Advertiser Boycott
  • Technology

Facebook Responds To Advertiser Boycott

Facebook has responded to the current advertiser boycott and it's both direct with just the right smattering of grovel.

by B&T Magazine

B&T Magazine
Audiences Strengthen As More Australians Get Back To Fitness
  • Advertising

Audiences Strengthen As More Australians Get Back To Fitness

Val Morgan Outdoor (VMO) has revealed that audience numbers are averaging 60% pre-COVID levels at VMO Active fitness centres across the country. Western Australia, where health clubs were the first to reopen in May, is now sitting at a 12.4% week-on-week increase, with a return-rate of 72% overall, which Val Morgan anticipates will be reflected […]

Sparro Promotes Hannah Jones To GM
  • Advertising

Sparro Promotes Hannah Jones To GM

Independent digital marketing agency, Sparro, has today announced the promotion of Key Account Director, Hannah Jones, to General Manager. Jones, who joined Sparro in September 2017, has played a pivotal role in shaping the agency’s unique and award-winning culture and expanding the company’s client portfolio. Sparro Co-Founder and Partner, Morris Bryant, said appointing Jones as […]

Jardin Anderson Joins Emotive As Senior Creative
  • Advertising

Jardin Anderson Joins Emotive As Senior Creative

Integrated Creative Agency, Emotive, today announces the appointment of Jardin Anderson as Senior Creative. Jardin joins Emotive’s creative team with plenty of adland experience including roles at The Glue Society, M&C Saatchi Sydney and DDB Melbourne. Jardin Anderson said:​ “​ I am super excited to be a part of the Emotive creative collective. The creative […]

Retail Out-Of-Home In Combination With Television Delivers Greater Impact
  • Media

Retail Out-Of-Home In Combination With Television Delivers Greater Impact

Shopper Media today released findings from its latest ‘Media Multiplier Effect’ Shopper Study, confirming that using retail OOH in conjunction with television advertising will deliver greater efficiencies for brand and product campaigns. Jamie Hollebone, Shopper Media’s Head of Revenue (pictured), says, “The findings indicate that a combination spend on TVC and retail OOH will boost […]