B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Pinterest
  • WPP
  • AFL
  • Federal Election
  • Anthony Albanese
  • Thinkerbell
  • NRL
  • State of Origin
  • Cannes Lions
  • AI
  • B&T Women in Media
  • Spotlight on Sponsors
  • Channel 10
  • EssenceMediaCom
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: AKQA Australia Appoints Former BMF & Google Creative Tara McKenty As ECD
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > AKQA Australia Appoints Former BMF & Google Creative Tara McKenty As ECD
Advertising

AKQA Australia Appoints Former BMF & Google Creative Tara McKenty As ECD

Staff Writers
Published on: 18th December 2024 at 8:10 AM
Edited by Staff Writers
Share
2 Min Read
L-R: Nicole Armstrong (Executive Strategy Director Australia), Tara McKenty (Executive Creative Director Australia), Justine Leong (General Manager Sydney), and Iona Macgregor (Chief Strategy Officer Australia).
SHARE

Tara McKenty has joined AKQA Australia as executive creative director as it continues its integration with whiteGREY.

McKenty brings over 16 years of creative industry experience across the APAC region, including a decade leading Google’s creative team across APAC. Her work has been celebrated globally, earning awards at all major festivals, including a coveted Gold for Creative Innovation at Cannes Lions.

Prior to her new role, she spent just under two years as BMF’s chief innovation officer and co-ECD.

A thought leader in the local and international creative community, McKenty has served on high-profile juries such as the Cannes Lions Innovation Jury. She is also the founder of D&AD RARE, a global initiative supporting underrepresented groups thriving within the creative industries.

In her role, McKenty will collaborate closely with AKQA Australia’s senior leadership team, including Tim Devine, executive creative director, Iona Macgregor, chief strategy officer, and Justine Leong, general manager Sydney, to continue driving excellence and growth within the region.

“Tara is an exceptional talent whose creative excellence and leadership have left an indelible mark on the industry. Her commitment to innovation and inclusion aligns perfectly with AKQA’s mission to create a better future. We’re delighted to have Tara join us and are excited about the impact she will bring to our clients and team,” said Justine Leong, general manager of AKQA Sydney.

“AKQA is renowned for creating work that blends creativity, technology, and humanity in meaningful ways. I’m looking forward to working with a strong team of leaders and partnering with our clients to build innovative and impactful experiences that truly make a difference,” said McKenty.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: AKQA., whiteGREY
Share
Aimee Edwards
By Aimee Edwards
Follow:
Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

Latest News

Telstra & Herpes Fly The Flag For Australasia In Final Cannes Lions Awards
21/06/2025
Australia Nabs Silver Marketing, Bronze Digital Young Lions Trophies
20/06/2025
Glimpse Inside the Cannes Jury Room  
20/06/2025
Destination NSW Partners With CommBank To Unlock Visitor Economy Insights
20/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?