The ABC Nabs Koala’s Sally Phelps As New Head Of Media

The ABC Nabs Koala’s Sally Phelps As New Head Of Media

Former Koala director, media and performance, Sally Phelps (lead image), has joined ABC as head of media.

Leisa Bacon, ABC director audiences, commented: “We’re delighted to have Sally join our team. Sally has enjoyed an incredible career with great experience in key areas of media and digital, which we are building out at the ABC. She’s held a variety of senior roles across both Media Agencies and Client side. This experience sets her up well to lead and support ABC’s fantastic in house Media Team into the future.”

Phelps said: “I am thrilled to be joining the ABC, such an iconic Australian organisation. As part of Leisa’s team, I look forward to continuing to grow audience connections to the ABC and the incredible platforms and content”.”

Before joining Koala, Phelps spent a decade with Starcom, working across major clients and digital media. Phelps started her career at WIN TV, before spending several years working in media in London.

Phelps starts at the ABC this week.




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ABC koala Sally Phelps

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