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B&T > Media > Foxtel hoists price of sport, but movies reduced
Media

Foxtel hoists price of sport, but movies reduced

Staff Writers
Published on: 23rd January 2013 at 12:45 PM
Staff Writers
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2 Min Read

The price of a sports subscription on Foxtel will go up by around 50%, but the price of a movie package will come down as the Pay-TV operator “aligns” metro and regional packages.

The hike comes six months after the company absorbed Austar, and a briefing document released yesterday to media promises improvements to MyStar recording boxes.

Last year Fox Sports completed massive deals with the AFL and NRL for exclusive sports rights, and is currently honing in on increasingly expensive cricket and Olympics deals.

In the briefing document the company also claimed to be working on iQ3 boxes, featuring “many new features that draw on the best set top box technology from around the world”.

 It added: “In March we will introduce a standardised price and package structure (see attachment) which will create a simple and unified national system.

“Naturally, as we are aligning different and quite complex pricing structures, there will be some customers who will pay a little more and some who will pay the same or less than they currently do. This will be true for both regional and metropolitan customers.

“Approximately twenty five per cent of subscribers will save money, around 25% will experience no change in their price and fewer than 1% will receive an increase of more than $3.05.”

But it said the total monthly revenue to the company would not increase despite the changes.

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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