How To Actually Convert Consumer Interest

Young Beautiful Woman Sitting On Couch Shopping Online

Capturing your customers’ attention is difficult enough, but staying at the front of their mind to actually get them to buy a product can be the difference between a purchase and a missed opportunity.

Making sure a consumer’s search efforts match the ads served on their social media channels is an unobtrusive way of keeping the attention on your brand.

This video from digital marketing tech company Kenshoo explains how brands can leverage the intersection between search and social to turn your advertising into sales.




Please login with linkedin to comment

Collaboration pedestrian safety

Latest News

The Mars Agency Announces Latest Findings Of Retail Media Report Card
  • Advertising

The Mars Agency Announces Latest Findings Of Retail Media Report Card

The Mars Agency has developed a scorecard that assesses the capabilities of leading platforms across key criteria required to optimally plan, execute, and measure effective retail media programs. The scorecard aims To help brands efficiently evaluate their spending options across retail media networks in Australia (and New Zealand). With spending on retail media advertising in […]

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick
  • TV Ratings

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick

A heated argument between two jungle members did the numbers for Ten last night, with I’m A Celeb obtaining a total national reach of 1,282,000. Fans were delighted as Candice Warner and influencer Skye Wheatley got into it over a stick of lipstick, leading Warner to dub the Instagram star “selfish.” Wheatley, best known for […]