B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • AFL
  • Federal Election
  • Pinterest
  • AI
  • NRL
  • News Corp
  • Cairns Hatchlings
  • Married At First Sight
  • Channel 10
  • WPP
  • Thinkerbell
  • oOh!Media
  • Anthony Albanese
  • ARN
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Twitterbot Corrects Accounts That Misgender Caitlyn Jenner
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Twitterbot Corrects Accounts That Misgender Caitlyn Jenner
FeaturedMedia

Twitterbot Corrects Accounts That Misgender Caitlyn Jenner

Erin M Doyle
Published on: 3rd June 2015 at 12:24 PM
Erin M Doyle
Share
3 Min Read
SHARE

Twitter is currently a gendered land-mine in response to the unveiling of Caitlyn Jenner’s Vanity Fair cover. In response, a new Twitterbot is reminding people to use the correct pronouns to describe Caitlyn.

Jenner’s first photo shoot as a woman has sent Twitter bonkers. It seems everyone has an opinion about the cover and Caitlyn Jenner’s new look. The hashtags #CaitlynJenner and #CallMeCaitlyn have been trending since Monday.

She has been mentioned more than 1.5 million times in the past 24 hours. Jenner has also become the fastest person on Twitter to reach one million subscribers, overtaking President Obama. Her first tweet has been retweeted over 250,000 times.

I’m so happy after such a long struggle to be living my true self. Welcome to the world Caitlyn. Can’t wait for you to get to know her/me.

— Caitlyn Jenner (@Caitlyn_Jenner) June 1, 2015

Unfortunately, some people are still using the incorrect pronouns to refer to Caitlyn. To fix this problem a Twitter bot has been created which reminds people that Jenner is a she, not a he. So far @she_not_he has politely corrected 1,712 accounts.

Caitlin Dewey, the creator of @she_not_he, told The Washington Post: “Misgendering,” isn’t just a style error in violation of AP’s own rules — it’s a stubborn, long-time hurdle to transgender acceptance and equality, a fundamental refusal to afford those people even basic grammatical dignity. In fact, almost any time a transgender person is in the news, online errors like this run rampant.”

“I don’t want to overstate the importance of what was basically a Twitter stunt, of course,” added Dewey. 

But this bot does show the people of the internet that there are ways of combating Twitter ignorance without crucifying people. Here are some of the tweets:

.@mk_writes Beepbopbeep! It’s she, not he. — She not he (@she_not_he) June 2, 2015

.@DanRiehl Beepbopbeep! It’s she, not he.

— She not he (@she_not_he) June 2, 2015

.@jennifermelrod *Alarm sounds* It’s she, not he. — She not he (@she_not_he) June 2, 2015

.@LetItGo_space *Alarm sounds* It’s she, not he.

— She not he (@she_not_he) June 2, 2015

.@GarrickSprockel Booooop! It’s she, not he. — She not he (@she_not_he) June 2, 2015

.@dcasonogil Beep beep! It’s she, not he.

— She not he (@she_not_he) June 2, 2015

.@ernie_boy20 Click, whirrrrrr. It’s she, not he.

— She not he (@she_not_he) June 2, 2015

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: optical illusion
Share
Erin M Doyle
By Erin M Doyle
Follow:
Erin Doyle is an experienced digital marketing specialist and comms expert.

Latest News

Bunnings stock photo
PHD Melbourne Nails Bunnings’ Media Account
23/05/2025
OMD’s DJ Sometimes Wholesome Wins Inaugural Club Unltd. Final
23/05/2025
TV Ratings (22/05/2025): Top Of The Table Dogs Toppled By The Dolphins In Treacherous Conditions
23/05/2025
Toothpaste Brand White Glo Admonished Over ‘Make The White Choice’ Ad
23/05/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?