B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • AFL
  • Pinterest
  • AI
  • News Corp
  • Cairns Hatchlings
  • NRL
  • Married At First Sight
  • Channel 10
  • Thinkerbell
  • oOh!Media
  • Anthony Albanese
  • WPP
  • Foxtel
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: TV Ratings (14/11/2024): ACA Fights For Locals Outraged By Major Development
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > TV Ratings > TV Ratings (14/11/2024): ACA Fights For Locals Outraged By Major Development
TV Ratings

TV Ratings (14/11/2024): ACA Fights For Locals Outraged By Major Development

Aimee Edwards
Published on: 15th November 2024 at 11:49 AM
Aimee Edwards
Share
3 Min Read
SHARE

A Current Affair raked in some impressive Thursday night viewership last achieving a total TV national reach of 1,374,000 and a national average of 904,000.

Last night’s episode took a dive into the picturesque NSW Southern Highlands, where the usual quiet of Moss Vale has been interrupted by a new development—one that’s bigger than your average shed, with a bit more impact than a new coffee shop.

Locals are rallying against a $70 million plastic recycling plant set to be built on a greenfield site outside the town, which, if approved, could introduce a non-stop, 24/7 facility processing 120,000 tonnes of plastic each year. And just in case that wasn’t enough excitement, the facility would bring 100 trucks in and out of Moss Vale every day—turning the rural roads into a bit of a freeway.

The area’s residents, who enjoy a countryside lifestyle with rolling farmland, hobby farms, and family-run schools, aren’t thrilled about their new potential neighbour.

At a recent town rally, Plasrefine’s CEO Nanxi Zheng spoke up, hoping to reassure the community that this is all for a greener cause. Zheng explained that her uncle, who co-founded the company, was struck by how much plastic waste ends up in landfills and wanted to make a difference. “Why not start a company to help the environment?” they thought, so Plasrefine was born—new to recycling, but eager to roll up their sleeves.

However, for the families living nearby, that might mean needing to roll out of town. Mum Sinead, whose children’s school is just three kms from the site, described the project as “tragic” for their lifestyle, saying they’d seriously consider relocating if the facility moves in. And for Joshua and Najette, proud parents of little Eleanor, who live only 800 meters away, the prospect of “managing outdoor time to reduce pollutant exposure”—a suggestion from Plasrefine’s proposal—felt more like a movie plot than a practical plan for raising a child in the country.

Despite their concerns, the project has managed to pass every test on the state government’s checklist, even with opposition from the Wingecarribee Council. Some locals feel like the government is already leaning toward greenlighting the project, but they’re not giving up just yet.

With petition submissions closing on November 25, and ACA on their side, the determined community has pledged to keep fighting for their rural oasis—hoping to preserve a place where the only “buzz” comes from local bees, not construction and plastic processing plants.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.
  • Next TV Ratings (18/11/2024) TV Ratings (17/11/2024): Caz & Fergus Sizzle Their Way To The MKR Grand Final In Nail-Biting Semi
  • Previous TV Ratings (14/11/2024) TV Ratings (13/11/2024): Lioness Maya Undergoes Life Threatening Surgery In High Stakes Episode Of Taronga’s Who’s Who In The Zoo

No related posts.

TAGGED: A Current Affair, Nine, TV Ratings
Share
Aimee Edwards
By Aimee Edwards
Follow:
Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

Latest News

Always Human Sign Aussie Larrikins Adding Hello Sport To Its Roster
21/05/2025
Michael McEwan Departs M+C Saatchi To Lead Droga5 Melbourne Team
21/05/2025
B&T’s Campaigns Of The Month: Sportsbet’s ‘Have A Crack’, Tourism NZ Turns To Minecraft & Kia’s ‘First Proper Ute’ Ad
21/05/2025
FISHER Taps Grammy-Nominated Producer Chris Lake For Pop-Up Gig in Sydney Via Liquid I.V., TEG, FleishmanHillard, Live Agency & RIFLE
20/05/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?