Seven took the honours in last night’s battle for viewer eyeballs, but it was a tough tussle with a number of new shows debuting.
SBS got a rare outing in last night’s top 20 with Who Do You Think You Are? pulling 417,000 viewers according to OzTAM metro numbers.
The ABC’s Miriam Margoyles Almost Australian debuted to 573,000.
Nine decided to resurrect ABBA, its Secrets Of Their Greatest Hits managed 476,000.
While 10’s MasterChef was the pick of the entertainment shows with 992,000.
Seven won the night with 26.2 per cent of all the eyeballs (all channels). Nine had a neat 25, 10 did 22.1 per cent, the ABC took home 17.6 per cent and SBS pulled 9.1 per cent.
Doers for Seven included its 6pm news (1.187 million), The Chase (673,000), Home And Away (653,000) and Border Security (475,000).
Standouts for 10 were The Project (637,000), How To Stay Married (428,000) and 10 News First (407,000).
Over at Nine, its 6pm news did 1.116 million, ACA had 762,000 and then, of course, ABBA.
The ABC’s evening ran thus: 7pm news (874,000), 7.30 (628,000), Miriam Margoyles Almost Australian (573,000) and Foreign Correspondent (483,000).
ABC’s Gruen beat Nine’s The Block by an absolute hair on Wednesday night, beating the home reno show by just 25,000 viewers and taking out the number one entertainment spot for the night, according to OzTAM metro data. The Block did a decent 762,000, while Gruen did 787,000. Over at Seven, its best for the […]
International apparel giant PUMA and Athletics Australia have announced a four-year partnership commencing in 2021. The largest apparel partnership in Athletics Australia history will see Australian athletes compete in PUMA apparel during international competitions until 2024, excluding the Olympic Games, Paralympic Games and Commonwealth Games. Athletics Australia joins AFL powerhouses Richmond Football Club and Carlton […]
The Australian Space Agency has appointed NATION in its mission to inspire the next generation of Australia’s space workforce. Announced today, the partnership spans overarching brand development and ongoing creative services—including supporting the launch of the highly anticipated Australian Space Discovery Centre opening at Adelaide’s Lot Fourteen precinct in 2021. Greg Knagge, CEO of NATION, […]
Paper Moose has created a campaign for the recently announced carbon-neutral telco brand, felix, due to go to market towards the end of the year. This is the first work from Paper Moose since winning a competitive pitch for the new TPG Telecom brand. The teaser campaign raises awareness of the nearly 1 million tonnes […]
UnLtd, the industry’s social purpose organisation, has today launched its first brand ambassador program called UnLtd Ambassadors of Good. The program is aimed at people across the industry who want to use their skills and influence for good, do something meaningful and help UnLtd grow their reach to help even more children at risk. The […]
Canva has revealed 40 million people are now using the platform each month, marking a 25 per cent increase in just four months. With so many people working from home due to the COVID-19 pandemic, Canva’s real-time collaboration offering has proven particularly popular in recent months, with the number of people collaborating on design almost […]
In news that has probably come too late for many agencies, a new study has revealed that consumers want advertisers to give them the feel good factor with their Christmas campaigns this year. Undoubtedly the result of COVID, the British study was conducted by advertising companies Unruly and Tremor Video and found that that 47 […]
The US Justice Department’s antitrust case against Google is already causing waves in big tech. Last week the DOJ accused Google of anticompetitive conduct through its search business, claiming the tech giant had ‘monopolised’ the space. The DOJ is particularly concerned about a deal between Google and Apple, which sees the search engine pay an […]
It’s the morning after B&T‘s virtual Women in Media Awards, presented by Are Media, and boy, what a show it was. Broadcasted out of Seven’s swish Eveleigh studios, over 400 media professionals tuned in to celebrate 17 amazing women for their achievements during the most tumultuous year in recent history. The beers and champagne flowed as […]
Supply Path Optimisation (SPO) offers a way for buyers to ensure they are getting value from their ad spend explains Brittany Lefave Ad Solutions Manager, ANZ at PubMatic in this piece. As programmatic continues to become a larger share of media spend, advertisers are taking more ownership of programmatic buying and concluding, along with the […]
Two of Australia’s favourite broadcasters are returning to radio with Murray Wilton and Murray Olds (aka The Two Murrays) set to deliver five hours of news, sport, entertainment, lifestyle and plenty of frivolity over summer weekends on 2GB and 4BC. Their new show launches this Saturday, October 31, and continues on weekends right through until the […]
Swedish shopping app Klarna has launched ‘k-Rated’, a new creative campaign developed and produced by Thinkerbell. Klarna’s K-Rated campaign delivers a series of scannable pixelated images which provide consumers with the tools they need to be inspired and shop smarter in the lead-up to the festive season. An interactive TV commercial – the brand’s first […]
The Brag Media, Australia’s number one music and entertainment publisher, has today announced it will exclusively represent Australia and New Zealand audiences for Variety. Variety is the most authoritative and trusted source of entertainment business news, reaching an audience of affluent influencers. For 115 years, influential producers, executives and talent in entertainment have turned to […]
Chello has announced three business wins across its business and four new hires to support recent growth. Joining the agency’s roster is ShopifyPlus APAC along with project work with ShopifyPlus North America, Shef, and Raine & Horne’s national brand. These wins complement the agency’s existing LIV by Mirvac and Qudos Bank accounts. ShopifyPlus APAC Marketing […]
MyDeal.com.au made a splash in the online retail sector last week with its successful IPO on the ASX. This week, however, the brand has made waves on television screens nationwide with the release of its lyrical 2020 Christmas campaign for the all-important December quarter, created in partnership with Cyclone Creative Agency. While COVID-19 has affected […]
Vollebak has landed in the Martian deserts of Western Australia, bringing the future of fashion to the most unlikely first physical store on Earth. Situated in the middle of the Great Victoria Desert, the Tjukayirla Roadhouse is a three-day drive or a private plane ride from Perth, yet the alien landscape reflects a clothing innovator […]
Following the announcement of its title sponsorship of Australian Fashion Week 2021, Afterpay has today launched a week long TikTok campaign, giving its users a spotlight to show off their unique personal style. Afterpay has engaged popular Australian TikTok creators, Sarah Magusara, Seb Laz, Ramon Israel, Caitlin Cummins, Shay & Nate, Georgia & Zac, and Kika Lateef to lead the #AfterpayRunway hashtag challenge, […]
Zenith Australia has promoted Joshua Lee to the new role of National Head of Digital & Data. Effective immediately, Lee has been elevated from his current position as Head of Digital in Melbourne. On his appointment, CEO Nickie Scriven said: “Josh has been charged with leading the ongoing product development of our specialist digital and […]
QMS is proud to showcase this year’s winners of the 2020 B&T Women in Media Awards, by celebrating these talented and inspiring women together with the broader community across our premium digital billboard network. Some of the fabulous women recognised at yesterday’s award ceremony included Kath Blackman from Versa Agency, winning the awards for both […]
Are Media and B&T couldn’t be more thrilled to congratulate the winners of this year’s Women in Media Awards. It was the virtual celebration to end all virtual celebrations as hundreds of media professionals tuned in to watch 17 incredible industry leaders recognised for their phenomenal achievements in media over the last 12 months. It’s […]