B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • B&T Women in Media
  • NRL
  • WPP
  • AFL
  • Thinkerbell
  • Pinterest
  • State of Origin
  • imaa
  • Anthony Albanese
  • ARN
  • Meta
  • Spotlight on Sponsors
  • AI
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Think HQ & Department Of Education Launch Teacher Recruitment Campaign
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Campaigns > Think HQ & Department Of Education Launch Teacher Recruitment Campaign
Campaigns

Think HQ & Department Of Education Launch Teacher Recruitment Campaign

Lauren Everett
Published on: 4th December 2019 at 10:11 AM
Lauren Everett
Share
2 Min Read
SHARE

Think HQ and the Victorian Department of Education have launched the ‘Teach the Future’ campaign – aimed at driving teacher recruitment.

The campaign, which debuted on Australian TV screens on Sunday night, features different scenarios where teachers are making a difference in their students’ lives.

It includes a 30’ edit across TV and cinema, a 15’ edit on TV and video on demand, 6-15’ edits airing on social channels, and radio, digital, press, OOH, print collateral and event branding.

Teach the Future appeals to potential teachers by showing a career full of pride and making a difference in the lives of future leaders, as well as good wages and steady career progression.

The campaign has kicked off with a focus on school leavers, undergraduates, recent graduates and their influencers, directing them to a website to learn more about a teaching career.

Campaign effectiveness will be measured through a combination of the percentage-reach of the target audience, website hits, overall campaign feedback.

Think HQ’s founder and managing director, Jen Sharpe, says the campaign champions the role of teachers in the lives of young people.

“I have such massive respect for teachers, so we really wanted this to be a celebration of them,” she said.

“Everyone remembers their favourite teacher. So for us, that’s exactly what this is about – finding the next generation of favourite teachers.”

 

 

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: thinkhq
Share

Latest News

Johnathan Thurston & Buddy Franklin Spearhead Indigenous Marathon Foundation Campaign, Via SLIK
07/07/2025
Teresa Sperti.
ECommerce In Australia: Will Our Brands Be Crushed By Global Giants?
07/07/2025
Atomic 212° Aces Tennis Australia Pitch, Appointed Media Agency Of Record
07/07/2025
Kayo Goes Social: Streaming Giant Embraces Sports Fandom With New App
07/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?