Marketing and technology consultancy The Lumery announced today an expansion of its client portfolio following a wave of new client appointments, signalling strong momentum off the back of 2020 and into 2021. New clients include Network 10; Ticketek; and leading buy now pay later company Zip Co. (ASX:Z1P).
Managing Director, Rajan Kumar [pictured], commented; “2020 was a strong year despite the pandemic as brands sought our help moving from real world operations to building and expanding service capabilities online. Now as we emerge from the pandemic, Brands are looking to jumpstart their under-utilised platforms, execute postponed strategy and optimise their customer interactions using data and technology”.
Other recent trends in the MarTech world are also contributing to recent momentum, including moves by the big tech platforms to abolish third-party cookies. “A lot of marketers and advertisers are worried about this and what it means for their MarTech strategies. We’re seeing an uptick in projects focusing on identity management and personalisation, helping brands adjust to the new reality.”
The recent growth has resulted in a raft of new roles at The Lumery, with 15 open positions to be filled, ranging from strategists to data analysts, technical and project delivery specialists. Kumar concluded; “We’re calling on all talented MarTech professionals. If you’re up for a new challenge and the opportunity to work with some of the country’s leading brands, we want to hear from you.”
The sexiest singles in the nation (according to Channel Nine, at least) are back on airwaves with Love Island Australia on Monday, October 4, at 9.00pm after The Block on Channel 9 and 9Now. Aussie sweetheart Sophie Monk will return to host (and play Cupid) alongside new addition, comedian Stephen Mullan a narrator, in the world-renowned reality TV […]
Yotpo is officially expanding into Australia, off the back of significant market growth with massive Aussie names, a landmark investment from Shopify and a plan to help local Aussie e-comm explode. Yotpo’s ANZ userbase includes names like Zoe Foster Blake’s $180M Go-To Skin Care, e-commerce fashion queen Princess Polly, and billion-dollar streetwear brand Culture Kings, […]
Progress has today announced the availability of Progress Sitefinity DX 14.0. This agile, flexible and extensible platform allows organisations to create an ideal digital experience platform (DXP) tailored to their unique needs and objectives with new capabilities for low-code integration and chat-driven engagement, as well as enhanced headless content delivery. The digital world is transforming […]
Tangram has announced that they have signed a partnership with monday.com. the work operating system (Work OS) where organizations of any size can create the tools and processes, they need to manage every aspect of their work. Israeli-based monday.com and Australian-based Tangram form an irresistible team of experts offering unique solutions to agency problems. monday.com […]
Leading Australian market research data brand, RDA Research, provides actionable consumer intelligence to help businesses inform decision making and growth strategies. RDA Research wanted to make its unique consumer data available for addressable digital targeting and required a data onboarding partner to help activate their data in an online environment.
Storytelling agency Enthral has appointed Channel 7 reporter and sports presenter Sean Sowerby as its new senior PR and content manager in Melbourne. Sowerby (pictured) started his award-winning career at 3AW before spending more than 15 years in television. Enthral founder and manager director, Cameron Smith, spoke of the significance of Sowerby joining the agency. […]