Snap Launches New Ad Products To Boost Advertiser Performance
Snap unveils a raft of products to boost advertiser performance. But first…
Earnings: Snap Revenue Up, Losses Narrow; Amazon Ad Business Grows 20%
Why pay to see Nasdaq goings on when B&T's notoriously financially irresponsible…
Snap Snaps Up Google’s Ryan Ferguson For Head Of Sales Role
Google's Ryan Ferguson jumps ship to rival Snap. Says he will miss…
‘Efficiency, Matchmaking & Celebrating The Work’ – Industry Leaders Explain Their Trip To Cannes
Here, B&T chats with top adlanders about the benefits of attending Cannes.…
Snap APAC President Ajit Mohan In Cannes: Snap Has “More Resonance” With Creatives Than The Other Tech Platforms
B&T caught up with Snap's Ajit Mohan recently in Cannes. We also…
Snap’s Sales Lead Matt Coote Steps Down
Snap's sales lead Matt Coote calls it a day after eight years.…
Snapchat & Alter Agents Research Illustrates The Powerful Impact Of AR On Sustainability
New Snap study shows the value of AR on sustainability. Absolutely no…
Snap’s ANZ Agency Lead Ellie Rogers Steps Down Amid Restructure
Ellie Rogers says family was a big part in her next career…
Snap Hails 2023 As “Pivotal Year,” Still Makes $2B Loss
Poor old Snap, when will it ever catch a break?
Google, Microsoft & Snap Boast Impressive Ad Results In Third-Quarter Earnings
Filthy rich tech giants take on a whole new level of filth…
Peloton Pinches Kathryn Carter From Snap Inc For GM Role
Peloton has appointed former Snap Inc exec Kathryn Carter to the position…
Snap’s My AI Chatbot Goes Rogue & Users FREAK OUT
In further evidence the Terminator movies were a biographical harbinger of doom…
Snap “Excited” By ROI Boost For Advertisers Despite 4% Drop In Revenue
Whenever Q2s arrive at B&T there's a fight amongst the journos to…
Snap Launches AI-Powered Anime Lens To Make Your Japanese Dreams Almost A Reality
Snap has launched a new generative AI lens called "Anime" for its…
Snap Now Lets Everyone Put A Link-In-Bio, Not Just Brands
Often thought one of Snap's downsides was its lack of a link-in…
Snap Inc. Appoints Ogilvy As Its PR Agency Of Record
Snap Inc names new Aussie PR agency. Not that it's necessarily got…
Oh Snap! Former Meta Sales Exec Ellie Rogers Reappears At Snapchat
Further evidence as to why you shouldn't do a nude run at…
Snap Poaches Quantium’s Tony Keusgen For Managing Director ANZ Role
Tony Keusgen takes up MD role at Snap ANZ. Declares he's always…
Snap Launches New Ad Tools After Disappointing Recent Revenue
Snap puts aside disappointing revenues to unveil new ad tools. However, staff…
Snap Revenue Down 7% As Ad Earnings Slump
Snap's revenues plunge seven per cent on ad earnings slump as Miranda…
Snap Expands Creator & Shopping Programs With More Features
Recently thought Snap's creator & shopping programs could do with a zjoosh…
Snap Pinches Microsoft’s Global Head Of Advertising
Read into this Snap move what you will. Failing that, don't read…
Snap Says “Sorry In Advance” For New AI Cock-Ups
"It's a feature, not a bug!" scream Snap execs ahead of imminent…
Snap Partners With ReachOut To Help Aussies Ally With LGBTQIA+ Community
PRIDE has officially kicked off, so it'll be all things gay for…
Snap Asia-Pacific GM Kathryn Carter To Depart
Kathryn Carter used the Christmas/New Year's break to mull her departure. So…
Snapchat Tops 750 Million Monthly Active Users
Almost one in 10 people on the planet now using Snapchat. The…
Snap Shares Drop 14% Despite Revenues Climbing By 12%
B&T delivering some hard business and financial analytic news here. Delivering -…
Louis Vuitton Partners With Artist Yayoi Kusama & Snapchat To Bring Collection To Life
Louis Vuitton has partnered with Japanese contemporary artist, Yayoi Kusama, to bring…
Snapchat Wraps The Year In AR With 2022’s Best Campaigns
AR's been adland's buzzword for five years. Finally, here's some confirmation of…
Snap Reveals Inaugural Bitmoji Drop With Adidas
Snap has launched its first-ever bitmoji drop in partnership with Adidas, with…
Snapchat’s Summer Showcase Went Down A Storm
B&T's snapped the hippest & grooviest at Snapchat's recent summer party. Hence…
Snap Back To The Office As CEO Demands “Individual Sacrifice”
Snap's CEO Evan Spiegel caught reciting from the 'Kamikaze for Beginners' handbook…
Snap Pinches Ajit Mohan From Meta To Serve As APAC President
Snap has poached Ajit Mohan (pictured left) from Meta to serve as…
Amazon Fashion To Use Snapchat Shopping Lens For AR Experiences
Amazon Fashion will use Snapchat's augmented reality Shopping Lenses to let user…
Spotify Losses Multiply in Spite of Subscriber Growth
Spotify has released its Q3 earnings and saw a 13 per cent…
Snap Losses Jump 400% as Advertising Business Stalls
Shuffling of paper and some very awkward silences in the Snap boardroom…
Snap and Rufus powered by Initiative Turn Harbour Bridge into Númenor from Lord of the Rings
Rufus powered by Initiative has launched a new campaign with Snap to…
New Snap Report Shows What Aussie Shoppers Are After This Christmas
Bang! Hear that gun? That's the starter for B&T's three-and-a-half months of…
Snap Launches New Dynamic Travel Ads To Support Re-Opening Of Tourism Industry
Snap Inc. is announcing a new ad product, Dynamic Travel Ads, which…
Snap Unveils New AR And Camera Features In Partner Summit
If you're confused about any of the Snapchat stuff in this article,…