Lotame Announces PubMatic And MediaMath Will Support Panorama ID
Lotame announced today that PubMatic and MediaMath, the global independent advertising technology company for brands an...
Lotame Announces 10 Data Partners For Panorama ID
Lotame today announced 10 leading data partners including DTScout and ShareThis will support Lotame Panorama ID, the fir...
Lotame Study: Marketers Plan For A Future With Multiple Identity Solutions
Lotame has today announced the findings of an in-depth survey on “Beyond the Cookie: The Future of Advertising for Mar...
How To Vet Identity Solutions In A Post-Cookie World
2021 will usher in a post-cookie world. And as you'll read here, it need not be as crummy as it sounds.
Third-Party Data Sales Spike 109% For Lotame In APAC
Lotame has today announced 109 per cent growth in third-party data sales in the APAC region from Q2 2020 to Q3 2020. Ac...
Lotame Extends New Cookieless ID Solution With Magnite, Sovrn, Eyeota And Advance Local Integrations
Dissapointingly, Lotame not rolling up sleeves and baking double choc cookies, as featured image would suggest.
Lotame Unveils Its Cookieless Identity Solution, Panorama ID At Upcoming The Connected Future APAC Virtual Event
Even B&T has to admit this headline's somewhat of a mouthful. So best not read it while eating your sandwiches.
Partner Content
Data Management Platform Lotame Wins Network 10 Partnership
Network 10 has a new data management platform. B&T understands that "Neville" or "Gwendoline" aren't working titles.
Lotame Appoints Fred Marthoz As Managing Director For South East Asia
Data solutions company Lotame has appointed Fred Marthoz (pictured) as managing director for the South East Asia (SEA)...
Why Publishers Should Not Ignore Second-Party Data
In this opinion piece, Lotame Asia head of client partnerships/commercial director Kevin Huang (pictured below) discus...
Opinion
