‘We’re Going To Put Our Own Stamp On It & Take It To New Heights’: Bronwyn van der Merwe & Matt Michael Chart Course For Growth & (Some) Change At Accenture Song & Droga5
B&T probes Accenture Song's chiefs on the challenges ahead. Aside from getting…
Bronwyn Van Der Merwe Appointed Accenture Song Lead For ANZ, Matt Michael To Become Droga5 CEO
It's a fresh leadership team for the good folks at The Monkeys/Droga…
Accenture Song Tells Poms Joining The Army Will Give Them Confidence To Talk To Their Old Teachers
It appears the Brits have a similar problem with army recruitment that…
It’s B&T’s Best Of The Best Media Agency New Business Whizzes!
The media agencies would never win new business without this lot. Here,…
Accenture Song & Publicis Top July’s New Business Rankings Following Huge Lego & Tourism Australia Wins!
Discover which agencies soared in July. While the Olympics set to catapult…
Say Hello To The Rainmakers! B&T’s Best Of The Best Creative Agency Growth Chiefs
Creative agency growth chiefs aren't just in charge of the Pellegrino in…
NRMA Insurance CMO Michelle Klein Hails Its “A Help Company” Work With Accenture Song As “Refreshing”
NRMA unveiled its new brand work yesterday & here B&T chats with…
NRMA Launches “A Help Company” Brand Positioning, Via Accenture Song
The insurer wants to be known as a "help company"; however, that…
AFFINITY Steals Accenture Song’s Gavin Sommer For GM Role
It does feel it's been Accenture Song doing all the human poaching…
The Monkeys Appoints Danny Pattison & Max Rapley To Associate Creative Directors
This Monkeys appointment news throws up probing questions - is the beard…
David Droga & OpenAI’s Mira Murati On AI’s Threat To Creativity
David Droga is in Cannes and he's talking AI's impact on creativity.…
Nick Law: Accenture Song’s Competitors Can’t Match Our Marriage Of CX & Business Understanding
It just wouldn't be a Cannes without a preso from Aussie Nick…
Initiative’s Fein, Geer, Colter To Depart For Accenture Song
As you read first in B&T, there are significant comings-and-goings at Initiative.…
Pure Blonde Returns To A Place Purer Than Yours In New Campaign Via The Monkeys
B&T's always been a huge fan of the 'drink yourself thinner' diet…
Tara Ford To Serve On Titanium Jury At Cannes Lions
Monkeys seemingly ruling themselves out of back-to-back Titaniums, as agency ECD takes…
Fast 10: Accenture Song’s Mark Green On Clients Getting “Addicted” To Winning Awards
Marketers get addicted to trophies, according to industry doyen Green - with…
Accenture Song & Publicis Top March’s New Business Rankings
Feeling glum after the long weekend? Check out this list of winners…
NRMA’s Accenture Song Appointment Is All Part Of The Plan For CMO Michelle Klein
Smiling, with a cigar clamped betwixt her teeth, Klein told B&T: "I…
NRMA Appoints Accenture Song To Transform Its CX
It was champagne all-round in Accenture offices this morning. Though, we're promised…
Victoria Bitter Elevates Hard Earned Thirsts In New Campaign Via The Monkeys
The Monkeys head straight to the VB playbook for latest campaign -…
Monkeys’ Tara Ford Appointed CCO Of Accenture Song’s APAC & Latin Growth Markets
Can't even remember to get the milk in the morning? Spare a…
Accenture Song to Drive Content Production Transformation For Accor
Stressed? Moody? B&T wants you to stare at this lead image and…
Mark Green: “Advertising Agencies Have Lost Sight Of Impact”
There are few greater brains in Aussie adland than Mark Green, despite…
ChatGPT Gets All Meta Rewriting Nick Law, Lan Guan Talking About Gen AI
B&T was front row & centre for this heavyweight Cannes presentation. Well,…
Accenture Song Appoints Ex-Monkey Fabio Buresti To Lead Design In ANZ
Accenture Song names Fabio Buresti to lead design. Says he happily goes…
The Monkeys To Be Renamed As Accenture Song In Global Agency Rebrand
The Monkeys are no more! Australia's most famous agency to be renamed…