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Reading: Karate Kickin’ Taylor Swift Stars In Oddball AT&T TVC
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B&T > Campaigns > Karate Kickin’ Taylor Swift Stars In Oddball AT&T TVC
Campaigns

Karate Kickin’ Taylor Swift Stars In Oddball AT&T TVC

Staff Writers
Published on: 11th September 2017 at 12:19 PM
Staff Writers
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Have you ever wondered what the average day looks like for global songstress Taylor Swift? Well, all is revealed in a new witty spot for US telco AT&T.

The 90-second ad starts harmless enough as Tay-Tay heads to the recording studio with guitar in hand. She gets distracted by a cat, has lunch, searches deep-sea creatures before ending-up in a full-on karate fistfight with actor and comic Andy Samberg. Check the ad out below:

https://www.youtube.com/watch?v=ZXvbz8cqafM

The video, made by BBDO, also advertises Taylor Swift NOW, a collection of exclusive Taylor video content for AT&T users. It will let fans watch acoustic performances and photo shoots. The site will also provide an inside look as the singer revisits the set of old music videos, surprises fans and even talks about her personal life.

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TAGGED: AT&T, Taylor Swift
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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