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Reading: Suncorp Insurance Unveils New Campaign Preparing Queenslanders To ‘Beat Storm Season’ Via Leo Burnett
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B&T > Campaigns > Suncorp Insurance Unveils New Campaign Preparing Queenslanders To ‘Beat Storm Season’ Via Leo Burnett
Campaigns

Suncorp Insurance Unveils New Campaign Preparing Queenslanders To ‘Beat Storm Season’ Via Leo Burnett

Staff Writers
Published on: 5th November 2019 at 11:18 AM
Staff Writers
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To encourage Queenslanders to band together and prepare for the upcoming storm season, Suncorp Insurance has launched a new campaign to promote how the insurer protects communities across the Sunshine State.

Supported by Leo Burnett, the ‘Beat Storm Season’, campaign draws on Suncorp’s 100-year history and aims to lead the conversation around how Queenslanders can prepare for, and protect, their properties during storms and other severe weather.

Directed by Greg Wood of Exit Films, the campaign features one of Queensland’s favourite sons, former professional rugby league footballer, Johnathan Thurston, as he pitches in to do his bit to prevent storm damage alongside his local community.

Watch the TVC below:

https://www.youtube.com/watch?v=I2YYcbwhGq0&feature=youtu.be

Suncorp Insurance manager marketing, Travis Hughes said: “Storm season is part of life in Queensland and as a Queensland-based company, we’ve been with our customers through bushfires, floods, hailstorms and cyclones.

“Our latest campaign highlights the simple actions people can take to protect themselves, their families and their communities when these events hit.”

‘Beat Storm Season’ will appear on broadcast television, radio, out of home, press and social.

Campaign Credits:

Client: Suncorp Insurance
Creative Agency: Leo Burnett
Production Company: Exit Films
Director: Greg Wood
Post Production: The Editors
Sound Production: Squeak E. Clean Studios

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TAGGED: Exit Films, Greg Wood, Leo Burnett, Suncorp Insurance
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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