At a time when your health is more important than ever, Jean Hailes for Women’s Health and smoothfm have again teamed up for Women’s Health Week, encouraging women and girls to check in on their health this September.
The campaign is the biggest week in Australia focusing on good health and wellbeing for women and girls. Held this year on 7-11 September, Women’s Health Week inspires all women and girls to take positive and proactive steps to be healthy, in mind and body.
Women’s Health Week campaign manager Brenda Jones says we are thrilled to be partnering with smoothfm for the third consecutive year to help spread the message of good health and wellbeing.
“Their support helps us reach many women and girls with important health messages,” says Ms Jones. “This year’s theme is health checks. As well as focussing on general health and wellbeing, we want to send a timely reminder to anyone who has put off, or had postponed, any health checks, screening or appointments due to COVID-19, to book them back in. Even if it’s just a niggle that hasn’t felt right for a while; now is the time to get it checked.”
Polly Goodchild, smoothfm’s Brand & Promotions Director said, “This year the health of so many of us has been impacted by the effects of COVID-19. It is not just the virus itself but also the affect it has had on our mental health through self-isolation, job losses, seeing loved ones struggle and the lack of physical activity.
“At smoothfm we understand the importance of good health and wellbeing and are proud to again be supporting Women’s Health Week as we work together to get back to enjoying life.”
Modern marketers are tasked with understanding a seemingly endless list of tools, techniques and strategies. To be successful, they have no choice but to be agile. And with the current pace of change in the industry, the demand being put on marketers is only going to increase. Google’s decision to remove third-party cookies from Chrome […]
The Nine Network has confirmed that they are working to ensure production of Love Island Australia is able to go ahead after COVID-19 concerns linked to production. While publication So Dramatic has claimed that production is due to be cancelled, a Nine spokesperon told B&T that this was not the case. “We are working with production and […]
As Seven West Media continues to accelerate its digital transformation and market-leading data offering, the business has strengthened its Insights team with the appointment of Craig Johnson as Head of Research and Insights, effective immediately. A key member of Seven’s Audience Intelligence team, Johnson is responsible for measuring and analysing data and insights from Seven’s […]
The ABC TV Network took the bronze medal from Network 10 on Wednesday night, beating it in terms of the daily share. Also significant is that, as per OzTAM’s metro data, 10’s new 7.30pm entertainment show Making It did not reach the top 20 most viewed programs. It had a metro audience of 325,000. 10’s […]
The Foxtel Group has announced it will launch Flash, a first of its kind, dedicated live news streaming service featuring more than 20 local and global live news sources at launch. To be launched in October, Flash will provide a fresh, convenient way for Australians to stay informed by bringing together a diverse range of […]
Awindependent PR Agency Agent99 has added The Distilled Spirits Council of the US (DISCUS) to its client roster, alongside thought leader and commercial property specialist, Helen Tarrant. DISCUS is a national trade association representing U.S. producers, marketers, and exporters of distilled spirits. The account was won following a competitive pitch earlier this year. DISCUS has […]
Some 55 per cent of Americans have received both doses of the COVID vaccine while, worryingly, about a third remain unvaccinated with cases again on the rise. So, who better to entice nervous Americans to get the jab than the rather un-PC team at Family Guy. Creators of the legendary cartoon have debuted a three-minute, […]
Melbourne-based independent creative agency, By All Means, has today released limited edition ‘Locktown’ t-shirts to create a positive, artistic commemoration of their city, while shining a spotlight on the significant impact of lockdown on the mental health of Victorians. After 235 days under strict stay-at-home orders, Melbourne today claims the unenviable crown from Buenos Aires […]
Retail is constantly evolving, and there’s no question that the pandemic has accelerated the evolution. One agency that is helping retailers stay ahead of the ever-changing curve is JustEggs. Founded in 2013, JustEggs specialises in customer acquisition and retention, combining creativity with media. The agency has created over 1,000 campaigns for clients that have delivered […]
Global marketing agency, Komodo, has announced it will be launching a dedicated TikTok arm to the business in Australia, following a series of key industry hires and new creators signed to their roster. The agency, who partners brands with social influencers across the globe, aims to bring a new dimension to influencer marketing by assisting brands […]
Commercial Radio Australia chief executive officer Joan Warner has advised the CRA Board that she intends to step down early next year. Warner has been at CRA, for over twenty years. The search for a replacement CEO will commence immediately with the aim of a new CEO taking up the position during the first quarter […]
According to Fifth Dimension CEO Lyndall Spooner, whether you like roller coasters or not, we have all been riding ‘Dashed Hopes’ the COVID-19 emotional roller coaster for over 18 months and many of us have turned to online retail therapy to cope. Spooner uses the analogy of an emotional roller coaster to depict consumers’ […]
Underscoring its ongoing commitment to team care and wellbeing, during and beyond the pandemic, Havas Village Australia has introduced be together – a reconnection initiative to enable staff to reconnect with loved ones for longer when domestic and international borders reopen. The initiative, which reflects the Havas core value ‘Better Together’, gives staff from Host/Havas, […]
The Independent Media Agencies of Australia (IMAA), the national, not-for-profit industry association for the independent media agency industry, has launched its own multi-channel ad campaign to promote the benefits of independent media agencies to companies and marketers. The campaign will feature across radio, TV, out-of-home, digital and print channels, with partner organisations contributing more than […]
Levi Slavin, former CCO of Colenso BBDO, has been appointed Howatson+Company’s new chief creative officer following the sudden departure of Ant White in August. Slavin will join the Sydney-based agency in January. Chris Howatson (pictured below) commented: “Levi is a wonderful human being first, brilliant creative second. He is renowned for his empathy, his commitment […]
Spikes Asia has announced the appointment of Jenny Lau as events director. Based in Singapore, Lau will take overall responsibility for Spikes Asia. Lau (pictured) has worked within the Asia-Pacific advertising industry for more than 20 years and brings a deep understanding of the trends and issues affecting the regional advertising and marketing industry. Lau […]
Global ecommerce and marketplace specialist Pattern has ranked a group of 50 brands selling on Amazon.com.au based on a set of best practice criteria it has developed. Pet brand Zenify topped the ranking in Pattern’s Amazon Australia Benchmarking Report, scoring 82 per cent of the possible marks against a set of criteria designed to measure […]
Fifth Dimension Consulting has announced the expansion of its executive leadership team in response to the organisation’s significant growth over the last 18 months. Lyndall Spooner has moved from the position of managing director to the role of chief executive officer (CEO). As CEO, she will lead Fifth Dimensions’ innovation arm, as well as the […]
GoDaddy Inc. has today announced the Australian launch of GoDaddy Studio, a new content creation tool designed for small and medium businesses to create beautiful visual content for their business for all platforms. Compatible on both iOS and Android mobile apps and desktop, GoDaddy Studio includes thousands of customisable templates and easy-to-use tools, providing small […]
Seismic has announced an expanded New Zealand (NZ) presence to support the transformation of sales and marketing teams, and enable the nation’s employers to focus on upskilling their workforces to overcome a digital skills shortage. The company has also signed NZ-based specialist consultancies, Fresh Perspective Sales (FPS) and Jumping Fox Interactive, as its first two […]