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Reading: Roger Federer Surprises Two Girls In Rooftop Tennis Match In Absolute Thriller From Barilla
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B&T > Campaigns > Roger Federer Surprises Two Girls In Rooftop Tennis Match In Absolute Thriller From Barilla
Campaigns

Roger Federer Surprises Two Girls In Rooftop Tennis Match In Absolute Thriller From Barilla

Staff Writers
Published on: 5th August 2020 at 12:10 PM
Staff Writers
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One clever ad agency has managed to take viral footage of two young Italian girls playing a game of rooftop tennis and turn it into the feel good campaign we all need at the moment.

When footage of the two girls – Vittoria, 13, and Carola who’s 11 – having a lockdown, rooftop tennis match became a hit, pasta maker Barilla’s agency, We Are Social Milan, hatched the idea to fly in Barilla ambassador and world’s greatest tennis player, Roger Federer, to surprise the duo.

Initially, the girls thought they’re being interviewed about the viral footage, where they go on to reveal their tennis idol is none other than the 38-year-old Federer who’s lurking close by and then proceeds to crash proceedings.

It’s wonderful stuff and cements Federer’s reputation as one of sport’s nicest guys. Check it out below:

https://youtu.be/sxJ4Z56mglM

You can even check out more behind the scenes action here:

https://www.youtube.com/watch?v=xH7yWZmzw1o

 

 

 

 

 

 

 

 

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TAGGED: Ad campaigns, Barilla, Roger Federer
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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