Reprise Expands Leadership Team

Reprise Expands Leadership Team

Reprise, the digitally-led full-service global performance media marketing unit of IPG Mediabrands, has announced two new leadership appointments.

Marcelo Andrade (pictured below) has been appointed Reprise’s national head of strategy, and Jodie Palmer (featured image) has been named client advisory director for Reprise’s Adelaide-based business.

Both are newly created positions.

Andrade was previously head of strategy at Starcom Sydney servicing clients including Samsung, Visa, Metcash, and Subaru.

Marcelo Andrade

Prior to Starcom, Andrade was the digital strategy director at OMD on the McDonalds business.

He served as regional digital director at McCann Worldgroup Latin America and lectured at Miami Ad School in Sydney.

Dr. Grace Liu, CEO of Reprise Australia said: “We are delighted that Marcelo’s talents and experience fit our criteria for this vital role.

“More importantly, his values of curiosity, focus on outcomes and integrated thinking fit well with Reprise’s ambitions.”

Jodie Palmer will principally lead Reprise’s business relationship with the Government of South Australia.

Palmer previously held a senior client strategy role at Starcom Adelaide and is highly respected among senior media professionals.

Dr. Liu added: “Bringing Jodie’s experience and expertise to our Adelaide-based business not only signals our commitment to growth in South Australia but also sets a new level of capability and leadership in this important growth market.”

Both executive appointments are effective immediately.

 




Please login with linkedin to comment

Jodie Palmer Marcelo Andrare Reprise

Latest News

Limited Tickets Still Available For First Ever Industry Pantomime
  • Advertising

Limited Tickets Still Available For First Ever Industry Pantomime

With just over 24 hours to go until the world premiere of Addy Lala and the Mood Tea Thieves, limited tickets are still available for the pantomime, which will run for one night only at the Everest Theatre in Sydney’s Seymour Centre on December 5th. All in the industry are encouraged to come along to […]

Palin Communications joins GlobalCom PR Network
  • Marketing

Palin Communications joins GlobalCom PR Network

Specialist Australian health PR agency, Palin Communications, has joined GlobalCom PR Network with a view to delivering meaningful, consistent, impactful, global health campaigns across a range of countries and regions.

2045: A New Melbourne-Based Creative Agency Founded by Tim Evans and Nick Auditore
  • Marketing

2045: A New Melbourne-Based Creative Agency Founded by Tim Evans and Nick Auditore

2045, a Melbourne-based creative agency founded by Tim Evans and Nick Auditore has just launched. The agency takes its name from the year futurist Ray Kurzweil predicted organic and artificial intelligence would converge. Lead Image: 2045 Team Evans was formerly a Partner and Executive Strategy Director at DT (now AKQA), before co-founding B.B.E in 2015. […]

New Years Eve fireworks
  • Marketing

National Breast Cancer Foundation Announced as Charity Partner For NYE Sydney

The National Breast Cancer Foundation has been announced as the Charity Partner for Sydney New Year’s Eve. The Australian not-for-profit organisation is represented by the pink ribbon and raises money to fund world-class research towards its vision of zero deaths from breast cancer. Research that saves lives through a better understanding of how to prevent […]

Emporium Unveils Unique Christmas Campaign: “Every Tradition Starts Somewhere”
  • Campaigns

Emporium Unveils Unique Christmas Campaign: “Every Tradition Starts Somewhere”

This holiday season, Emporium Melbourne has announced its festive creative campaign that celebrates and encourages the Melbourne community to embrace their personal ‘untraditional traditions’ – the unique traditions that make Christmas truly special for them, and their family. The campaign’s tagline, “Every tradition starts somewhere”, reflects Emporium’s commitment to embracing, inspiring and applauding diverse traditions […]

Reddit Updates Conversation Placement Ads Formats
  • Technology

Reddit Updates Conversation Placement Ads Formats

Reddit has announced updates to its new ads placement with Carousel Ads and Product Ads. These new units, placed in the heart of Reddit discussions, provide an even more dynamic and compelling way for advertisers to scale to relevant audiences, deliver deeper value to users, and drive stronger, full-funnel performance among the hundreds of thousands […]

Full Throttle Into 2024: Drive.com.au Announces 12 New Products In 2024 Upfronts
  • Media

Full Throttle Into 2024: Drive.com.au Announces 12 New Products In 2024 Upfronts

Automotive Network Drive has announced its 2024 upfronts, its biggest in more than a decade, with a suite of more than 12 new products that underpin its vision to be the number one automotive network in Australia. Now in its 27th year and with a monthly audience of 2.45 million, Drive is leveraging its reputation […]