B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • AFL
  • WPP
  • B&T Women in Media
  • NRL
  • Anthony Albanese
  • Thinkerbell
  • Pinterest
  • State of Origin
  • imaa
  • ARN
  • Meta
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Qantas Partners With Independent Australian Podcast Network
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Technology > Qantas Partners With Independent Australian Podcast Network
Technology

Qantas Partners With Independent Australian Podcast Network

Staff Writers
Published on: 30th September 2016 at 9:56 AM
Staff Writers
Share
4 Min Read
SHARE

Qantas has announced that the Slow Home podcast, an independent Australian health and wellness podcast, will be featured in its on-demand inflight entertainment from October 2016.

Qantas will include four independent shows hosted by Omny Studio as part of the continued evolution of its on-demand inflight entertainment system.

Other shows to be included in the roster include We Fact Up, Women’s Health – Live Better Radio and The Disruptive Entrepreneur.

The new in-flight entertainment offerings provide more choice to customers looking for variety, while also exposes some of Australia’s local podcast talent to an international audience.

OmnyStudio, head of content Matt Saraceni said the announcement is recognition of the fast growing podcast movement, that has seen over 40 per cent growth in the last three years.

The announcement comes as the podcast hosted and produced by health and wellness blogger Brooke McAlary reached a significant listener milestone earlier this year recording 1 million downloads within a year of its creation.

The Slow Home podcast is part of the Jackrabbit.FM network of seven shows that has a combined monthly listenership of over 150,000 downloads

Brooke McAlary, host and producer of the Slow Home podcast said that she created the podcast to help people who are “over-worked, over-committed and over-stressed.”

“There is an ever-growing group of people who are saying no to life lived at 110 per cent. They are opting to slow down, simplify, say no and focus on the things that are truly important. I’m one of them, and in The Slow Home Podcast I chat to others who have adopted a similar approach to life – slowing down, opting out, saying no,” McAlary said.

The iTunes #1 Health Podcast is designed to help spread the idea of a slower pace of life to an international audience.

“The podcast is structured in an easy to understand way and takes listeners through ways to learn what makes people change, how life is different once you adopt a slower way of life, and what their advice is to anyone looking to get out of the fast lane,” McAlary said.

It was a brutal case of postnatal depression after the birth of her second child that served as the burning platform and caused her to reassess her consumerism and set about her road of helping others in similar situations.

“I realised a lot of my self-worth was tied up in the things I owned.

“We had a two-car garage that was full of stuff, a wardrobe crammed with clothes and a spare bedroom filled with toys my kids never played with,” said McAlary.

Brooke and her husband Ben, who co-hosts the podcast, tried a massive garage cull but it quickly became clear that going gung ho was too overwhelming, so they started tackling one small thing at a time, such as the home entry, her handbag and each kitchen drawer — which included getting rid of heaps of unused appliances.

Brooke now only owns 40 pieces of clothing.

“I started to get back in touch with what was important as I cut away the clutter and the stuff that we’d accumulated.

“Some people really love their stuff and I don’t think there’s anything inherently wrong with that. It’s when there is a mindless grab and people hold onto things out of fear or obligation that it starts to become problematic.” McAlary said

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: einsights, smiths chips, Weiden + Kennedy
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Parliament House, Canberra
Federal Government Reviews Creative Agency Roster, Replaces Panel With ‘More Secure’ Village Model
02/07/2025
Resolution Digital Reshapes Leadership Team
02/07/2025
Aon Kicks Off Major Global Creative & Media Shake-Up
02/07/2025
AI Adoption Is Surging In Australia But Does It Risk ‘Dehumanising’ Us?
02/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?