Uni Janitor Teases Students With KFC In New Ad Via Ogilvy Sydney

Uni Janitor Teases Students With KFC In New Ad Via Ogilvy Sydney

KFC has launched the latest instalment of its ‘Shut up and take my money’ campaign developed by Ogilvy Sydney.

The fourth chapter of the  ‘Shut up and take my money’ campaign features a university janitor playfully teasing a class of students with a $2.50 chips and gravy deal from KFC, after the students muddied the floors that he polished.

Here are the various versions:

Ogilvy group creative director Shaun Branagan said the series has been an incredible success.

“Whilst most retail campaigns are moronic and monotonous, this one is designed to sell without the yell, to entertain with story-selling,” he said.

Annabel Fribence, marketing director at Individual Meals, said: “No one can deny the fact that hot chips can cause food envy more than anything else, and as KFC has Australia’s best tasting chips, this commercial celebrates the irresistible taste and power of our chips.

“As the next instalment of ‘SUATMM’, this playful execution continues to communicate the fact that our value offers are too good to be true, offering you so much more than just a low price.”

CREDITS

KFC:

Annabel Fribence – marketing director, Individual Meals

Ashley Hughes – marketing manager, Individual Meals

 

Ogilvy Sydney:

Production – Ogilvy X

Director – Graeme Burfoot

Producer – Jude Lengel

Post production – The Editors

Audio – Song Zu

Head of broadcast – Rob Spencer

Supervising producer – Josh Jenkins

Senior agency producer – Peter Hackforth

Creative group head – Shaun Branagan

Copywriter – Tristan Viney

Senior art director – Carl Robertson

Group account director – Katie Dally

Account director – Jess Farahar

Account manager – Deborah Tran

Deputy head of strategy – Ryan O’Connell

Senior strategist – Katharina Vassar

Social strategist – Jennifer Ngai

Head of integrated operations – Jeroen Jedeloo

Digital producer – Oriane Veron

Senior production manager – Paul Baron

Junior digital production manager – Alex Chapman

 

Media: Mediacom




Please login with linkedin to comment

BestOdds Shut up and take my money Tip Top

Latest News

Man of Many Partners With NBC Universal For Red Carpet ‘Argylle’ Premiere
  • Campaigns

Man of Many Partners With NBC Universal For Red Carpet ‘Argylle’ Premiere

Man of Many in partnership with NBC Universal, stages an atmosphere of elegance for Sydney premiere of ‘Argylle’ film. Independent lifestyle publication digital publication, Man of Many, has shown its innovative approach to event management in the premiere of ‘Argylle’ at Hoyts Cinema in Sydney’s entertainment quatre. Over 400 guests were included in the films […]

Kargo Powers Cross-Channel Performance For APAC Advertisers With CORE
  • Advertising

Kargo Powers Cross-Channel Performance For APAC Advertisers With CORE

Kargo, a leading provider of full-funnel advertising solutions across mobile, desktop, and TV screens, is excited to announce the launch of CORE (Create Once, Run Everywhere) in APAC. CORE is built on creative science and empowers advertisers to easily use their creative assets across screens for seamless campaign performance at scale. A combination of creativity […]

Gravity Media & Supercars Media Drive 400 Hours Of All-Screens Coverage Of This Year’s Repco Supercars Championship
  • Media

Gravity Media & Supercars Media Drive 400 Hours Of All-Screens Coverage Of This Year’s Repco Supercars Championship

Supercars Media and Gravity Media, a world-leading global provider of complex live creative production and media services, today confirmed the broadcast and technology partnership to deliver coverage of this year’s Repco Supercars Championship across Australia and multiple international territories. This year, Gravity Media Australia and Supercars Media will travel more than 40,000 kilometres to deliver […]

Slew Of New Promotions & Hires As Thrive Announces Melbourne Leadership Team
  • Marketing

Slew Of New Promotions & Hires As Thrive Announces Melbourne Leadership Team

Thrive PR Melbourne has kicked off the year with new appointments, promotions and a new leadership team, marking the delivery of a transformation strategy that’s seen the agency diversify and strengthen its corporate, consumer and integrated digital service offering in Victoria. Lead image:  (L-R) – Sophie Maguire, Melanie Campbell, Nathan McGregor, Zoe Raknes, Erika Rutledge, […]