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Reading: Ogilvy Sydney Promotes Jenny Mak To Creative Director & Unveils Witty Spot For Primo Bacon
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B&T > Advertising > Ogilvy Sydney Promotes Jenny Mak To Creative Director & Unveils Witty Spot For Primo Bacon
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Ogilvy Sydney Promotes Jenny Mak To Creative Director & Unveils Witty Spot For Primo Bacon

Staff Writers
Published on: 14th February 2018 at 9:05 AM
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Award-winning creative, Jenny Mak (in photo below)) has been promoted to the role of creative director, Ogilvy Sydney working alongside the agency’s 40-strong creative team, and in close collaboration with planning, digital and strategy, to drive the creative vision for the agency.

Since being promoted Mak has developed a new campaign for Primo; Australia’s largest manufacturer of ham, bacon, salami and deli meats, launching this week.

Screen Shot 2018-02-14 at 9.02.23 am

The TVC goes live this week and is the first instalment in a series and is supported by digital, social and OOH

https://www.youtube.com/watch?v=YaHUnD0Hnsg

Mak joined Ogilvy five years ago initially as senior copywriter and then associate CD.

ECD Derek Green (right in photo) said Mak’s promotion was “a no-brainer”. “She’s an absolute pleasure to work with, she’s made a major impact on all of our clients’ brands with a great balance of hard-working campaigns and cutting edge work,” he said.

At Ogilvy, Mak has created work for some of the world’s most famous brands including Coca-Cola, Huggies, and KFC to name a few. Her work has also been awarded both locally and internationally at Cannes, Effies, New York Festivals, Spikes, One Show and AWARD.

Mak said: “I couldn’t be more excited to help drive the creative vision for the office and to help bring brilliant ideas to life. Being part of the Ogilvy family means being part of a world-class team and I’m looking forward to contributing to the success of the network.”

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TAGGED: Jenny Mak, Ogilvy Sydney, Primo
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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