Global hair styling brand, ghd has today announced the appointment of GrowthOps Digital as its digital marketing partner.

Prahran Market is excited to announce Simon Toohey as the Market’s new sustainability guru ‘Sustainable Simon’

Xandr today shared insight into its multi-faceted approach to identity solutions, to facilitate high-value transactions for buyers and sellers following the deprecation of third-party cookies and device IDs.

A nod to the colourful, late 70’s Aussie pub rock scene, Bolster Group has created the Small Town Big Sound campaign; collecting a handful of the nation’s locally adored bands to tour regional Victoria in the latest campaign for TAC’s Vanessa.

In this guest post, Hulsbosch’s creative director Marcel Wijnen, casts his design eye over what truly makes a brand and says it’s all about being true and essential… To do simple – and to be original – is a truly tough task. Not impossible, but not easy. Naturally, we can get lost in ‘striving for simplicity’ […]

Posted 12 hours Ago

Opinion

by B&T Magazine

Seven Victorian charities are uniting for a month-long virtual fundraising challenge - Power Up 2021 - between 28th February and 28th March. There’s no denying that 2020 affected everyone, but small charities experienced a huge drop in much needed donations and it is hoped the Power Up campaign will bring fundraising back to life.

South Australia’s largest independent supermarket chain, Foodland – with its unforgettable jingle “Foodland, the mighty South Aussies, yeah” – will launch a new campaign on 7th March. The campaign coincides with the chain’s $251m expansion program to open twenty-five new stores, revamp fourty-seven and create 2,500 new jobs over the next five years. Agency KWP! […]

Ahead of major new technology launches, AFG (Australian Finance Group) has unveiled a new brand design, logo and campaign created by The Works.

Jim Groves, Managing Director of Carat Perth, announced today a significant growth period for the agency with the retention of three existing clients.

A-listers turned out to Klarna's Sydney party last night. It did move significantly down the alphabet on B&T's arrival.

B&T warns this contains imagery of attractive people in various states of undress. And by "warn" we mean "encourage".

Posted 16 hours Ago

Recommended

by B&T Magazine

Here, B&T asks "a win for privacy or for Google?" & you'd pick the splinters out of our arse such was the fence-sitting.

Posted 16 hours Ago

Recommended

by B&T Magazine

72andSunny announces plans for a masculinity event, adding it's not compulsory to do donuts in a ute before attending.

B&T always looks to buy Australian, except that is when it comes to sombreros, Shih Tzus or plundered Inca ruins.

Eyeota, the leading audience technology platform enabling the intelligent use of data, today announced its co-founder, Trent Lloyd, has been appointed Head of Brand Solutions, Australia/New Zealand.

Muval is an online booking platform for removalists, despite sounding like a psyllium fibre supplement for constipation.

Here's the recipe for indie agency success! Sadly it doesn't go so far as tips on stealing your competitor's clients.

Judging by the press photo, Clems content division enjoy a laugh. Unless they're learning of a colleague's termination?

The Wiggles have done triple J's 'Like A Version' and, thankfully, no one had a bout of narcolepsy or a heart attack.

Posted 17 hours Ago

Recommended

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The hot cross bun said to be the ideal accompaniment to Cadbury Creme Egg beer. Followed by a trip to Weight Watchers.

Posted 17 hours Ago

Recommended

by B&T Magazine

Dave Rolfe named WPP's global head of production while confirming he's no relation to convicted sex pest Rolf Harris.

With MAFS on hiatus, it was a Steven Bradbury sprint to the line for the networks last night. Sans the silly helmets.

Clearly having not read a newspaper in the past 12 months, Australian Community News announces plans for travel website.

Moccona's the premium instant coffee of choice at the B&T office. Even if we do refill the jar with International Roast.

Dreading the fast-approaching school holidays? This may be of interest or even a bulk purchase at Dan Murphys.

In lieu of the AstraZeneca vaccine, B&T's warding off the pandemic with a Vick's Vapor Rub & a Johnnie Walker & honey.

Priceline celebrates the 'festival of you' in latest campaign. Particularly if you stink, itch, secrete or blister.

Miss the Foxtel Group 2021 Showcase yesterday? Watch a video replay of it in full here while pausing for toilet breaks.

On Thursday, Quantcast held their Virtual NOVA event, discussing the current state of the advertising industry, the end of third-party cookies, the open internet vs walled gardens, and data privacy and consent. The event coincided with the launch of their new Quantcast Platform. It is an intelligent audience platform powered by the company’s patented AI […]