Naked Communications has begun working with recruitment start-up The Search Party.
The agency will deliver a creative solution to drive product awareness in Australian and UK markets.
Recognising the lack of technology within the recruitment space, The Search Party built a modern online marketplace that brings employers, recruitment agencies and candidates under the same umbrella. However, it’s the data science and handcrafted algorithms that take The Search Party’s employer/employee matchmaking abilities to the next level. Everyone still gets to do what they do best and remain in control of their decisions and pricing considerations, but what used to take weeks, can now take minutes.
Ben Hutt, CEO of The Search Party said: “It’s fantastic working with such a creative, multidisciplinary team, and we are very excited about the impact the marketing campaign will have as part of our re-launch programme.”
Carl Ratcliff, CEO of Naked Australia said: “Finding the right employee can be a long and tedious task. The data science algorithms that The Search Party has developed, together with their insights around more than 10 million candidates, will no doubt disrupt and revolutionise hiring for businesses forever. We are thrilled to have been selected as The Search Party’s marketing agency in communicating this step-change and continuing to create some brilliant work together.”
Adland doesn't appear to function much before 11am, so it's hats off to these early birds who had to set the alarm.
The first ever web series to be funded by both Screen Australia and Film Victoria for TikTok, will launch on May 17. Produced by Hayley Adams and Michelle Melky, and directed by Logan Mucha, Scattered is a new queer drama comprised of 38 x 1-minute daily eps. It follows three best friends, Jules, Sami and […]
Schwartz Media will extend its audio offering with a new culture podcast. Building on the success of its flagship daily news podcast 7am, and it’s growing arts and culture coverage, Schwartz Media is launching new podcast The Culture at the end of the month. Award-winning journalist, editor of 7am and pop-culture obsessive Osman Faruqi will […]
Building a connection with existing customers is just as integral to any marketing strategy as winning new ones, but how do we turn customers into spokespeople for our brands? By Peggy de Lange, VP of international expansion at Fiverr It’s a well-known rule of thumb that it costs 5-times more to get a new customer […]
In the next instalment of the ‘Proudly Ordinary’ campaign for Tooheys Extra Dry, Lion and 72andSunny continue their partnership with work from Vice and Aaron Gocs (Gocsy). Gocsy is a beloved icon of Australian outsider comedy who creates content for Vice and his own broadcast channels. As part of the highly successful ‘Proudly Ordinary’ brand […]