MKR Pips Molly At The Post, Stealing Back Top Spot In TV Ratings

MKR Pips Molly At The Post, Stealing Back Top Spot In TV Ratings
SHARE
THIS



The impressive ratings that Seven’s Molly first aired to last week was no flash in the pan, with Part Two of the program pulling some serious numbers last night as well, despite My Kitchen Rules resuming its spot in top place.

Going up against Seven’s MKR is no easy feat, but the network definitely nabbed another dark horse in Molly, with OzTAM figures for 14 February in the city metro region ranking at over 1.5 million.

Just a mere 150,000 behind My Kitchen Rules, Molly proved most popular in Melbourne with an audience viewing of 527,000, followed by 378,000 in Sydney.

ABC’s Doc Martin was the third show to step up on the podium, just budging its audience numbers over the one million mark.

Molly’s numbers dropped slightly from the 1.793 million it snagged with its premiere last Sunday, but if OzTAM’s consolidated audience figures from last Sunday are any indication of follow up viewing, the numbers look to climb, after last Sunday’s debut has seen 16.8 per cent more views.

OzTAM also kicked off its Video Player Measurement (VPM) Reports this morning, with Molly scoring a VPM viewing rate of 34,000 in the seven days since it aired.

It comes as Seven gears up to bring a feature documentary on Ian ‘Molly’ Meldrum to the network on Sunday 21 February.

Produced by Mushroom Pictures in association with the Seven network, the ‘MOLLY: The Real Thing’ doco is two years in the making, featuring interviews with people in music, film, sport, and business recounting personal Molly stories.

Over 50 high profile friends including, Kylie and Dannii Minogue, Hugh Jackman, Gene Simmons, Suzi Quatro, Tina Arena, Michael Gudinski, Kate Ceberano, Russell Morris, Colin Hay, Mark Seymour and Jimmy Barnes.

The stories are supported by over 300 hundred personal photographs – most never seen before, with rare archival footage of Molly on Kommotion, and the television pitch for an Australian TV music show five years before Countdown.

You can catch ‘MOLLY: The Real Thing’ this Sunday at 8.30pm on Seven.

Please login with linkedin to comment

Advertising Standards Bureau bronwyn mccahon Cannes Lions feefo Free Targeted Media Join In Kiis 1065 missing persons uk the integer group

Latest News

Bryce Mills & Ebony Boadu Will Take Over triple J Breakfast In January
  • Media

Bryce Mills & Ebony Boadu Will Take Over triple J Breakfast In January

triple j has announced that Bryce Mills and Ebony Boadu will take over triple j Breakfast in January 2021. Hailing from Moranbah via Woy Woy, 26-year-old Bryce Mills got his start in community radio, presenting on 2SER, before absolutely sweating triple j management to give him a job. Mills jumped at the chance to helm […]

Palo Alto, California, USA - January 02, 2018: Google parking street/pavement sign. Title of a Google on a parking spots for Google employees in Silicon Valley.
  • Technology

Google And Facebook Explore Options Ahead Of News Media Bargaining Code

Both Google and Facebook are both on the lookout for local content partners, according to reports, ahead of the introduction of the News Media Bargaining Code. The AFR has reported that Google has been in contact with Nine, News Corp and Seven West Media in recent weeks, to gauge the interest of a potential deal. The report […]

by B&T Magazine

B&T Magazine
Camille Baumann Joins eWave As Chief Customer Officer
  • Marketing

Camille Baumann Joins eWave As Chief Customer Officer

Global independent commerce innovator, eWave, has announced the appointment of Camille Baumann to the new role of chief customer officer. Baumann brings a wealth of expertise to eWave. Previously MD of Accenture’s Microsoft Business Group (Avanade), she was part of the Global Executive Leadership team, heading up APAC and Latin America regions to deliver Connected […]

Big Brands Follow Familiar Formulas In This Year’s Christmas Campaigns
  • Opinion

Big Brands Follow Familiar Formulas In This Year’s Christmas Campaigns

In this guest post, Dear Stoyteller’s MD Mike Drysdale dissects the four big retailers Christmas’ TVCs and finds, in spite of COVID, they’re following a very familiar festive formula… This year more than ever, for businesses big and small, the Christmas ad campaign may feel like it’s make or break. What’s the theme? Nothing too […]

Opinion

by B&T Magazine

B&T Magazine
Heart Foundation CMO Chris Taylor Departs
  • Marketing

Heart Foundation CMO Chris Taylor Departs

Chris Taylor will be leaving the Heart Foundation after almost three years as chief marketing officer. As the organisation’s first CMO, Talor had a mandate to establish a first-class marketing team to drive the Brand, Marketing and Digital strategies and support the organisation’s move into a new era as it transitioned from nine separate entities […]

Can’t Carry Ya Pints? The Four-Beer Holding Super Schooner Has Arrived
  • Marketing

Can’t Carry Ya Pints? The Four-Beer Holding Super Schooner Has Arrived

In a year full of challenges and set-backs, Ogilvy Sydney set out to solve a problem which has long troubled Australia’s beer drinking community—how to carry four schooner glasses at the one time. This tricky dilemma is hotly debated online among a passionate subculture of schooner carrying experts, with Facebook and Instagram groups devoted to […]

WPP AUNZ Announces It Will Give Back Staff Salary Sacrifices

WPP AUNZ Announces It Will Give Back Staff Salary Sacrifices

WPP AUNZ has today announced the return of the majority of salary sacrifices made by staff during the COVID-19 pandemic. Following the positive financial results for the business, and the announcement of return to full salaries in August, the news reinforces WPP AUNZ’s commitment to the wellbeing of its staff whilst recognising sacrifices made during unexpected circumstances. The decision offers […]

Australian National University Pitches Creative Accounts
  • Advertising

Australian National University Pitches Creative Accounts

The Australian National University (ANU) is approaching the market for agency partners offering services in the following categories: creative services, public relations, marketing and brand for the next 3-7 years. ANU is a highly esteemed national institution known for its excellence in research and teaching and has been ranked as Australia’s number one university since 2004 […]