Menulog Launches Initiative To Show People The Healthiest Takeaway Options

Menulog Launches Initiative To Show People The Healthiest Takeaway Options

Takeaway company Menulog, Australia’s number one for online and mobile takeaway, has launched a world-first program to identify the healthiest takeaway options, partnering with prominent and trusted nutritionist Dr Joanna McMillan, catering to the changing needs and preferences of consumers.

Called Healthy+, the initiative offers what no other competitor does in Australia or abroad, identifying healthy options on takeaway menus across Menulog-listed restaurants, and highlighting them with an ‘H+’ icon.

“Some people don’t think of takeaway as healthy, but that’s not the case,” said Menulog spokesperson Julia Snabl. “This campaign will make it easy to identify the healthiest options offered by our restaurant partners. Takeaway is a popular choice for busy people – from working professionals, to families and students. We think it’s a wonderful opportunity to help people make great nutritious and delicious choices.”

Dishes with the Healthy+ icon meet guidelines created by leading nutrition and wellbeing expert Dr Joanna McMillan with Menulog, and are assessed against four key elements: plant foods, lean proteins, smart carbohydrates and healthy fats.

“The guidelines we have created for Menulog Healthy+ are to help you select balanced, healthy dishes with a good mix of nutrients. We want everyone to enjoy the pleasure of food and in this campaign, we want to assist in identifying the healthiest options – takeaway you can eat and feel good about,” said McMillan.

To kick off the program, McMillanhas analysed takeaway menus of over 20 Menulog-listed restaurants in each of Australia’s four major cities (Sydney, Melbourne, Brisbane and Perth), selecting dishes that will receive the first Healthy+ icons. After the launch period, Menulog will invite restaurant owners to put forward menu items for Healthy+ accreditation using Dr Joanna’s guidelines.




Please login with linkedin to comment

oral-b

Latest News

Scroll Media Recruits Costa Panagos From Twitch
  • Advertising

Scroll Media Recruits Costa Panagos From Twitch

Digital publisher network Scroll Media has employed ex-Amazon Twitch gaming executive Costa Panagos (lead image) to strengthen its Scroll Gaming capability. Panagos is highly experienced in game advertising and media sales professional with two years in account management at Twitch and three years in media sales at News Corp, so will bring his extensive media agency […]

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs
  • Technology

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs

School-leaver service Year13 has launched a new Artificial Intelligence course to upskill young people in AI, made in collaboration with Microsoft and KPMG, at an event to rally industry support behind youth AI fluency. The free online course AI Amplified which is part of Year13’s Academy aims to provide all young people with the opportunity […]

General Motors Snares Heath Walker From Scania
  • Advertising

General Motors Snares Heath Walker From Scania

General Motors has announced the appointment of Heath Walker (lead image) as the new marketing director for GM Australia and New Zealand, effective April 23, 2024. Walker brings a wealth of marketing and communications experience gained from working across various industries, including IT, sporting, and auto – notably Tesla, Nissan and most recently, Scania in […]