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Reading: Job Website In The Poo After Creating Fake Homeless Camps In Marketing Stunt
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B&T > Media > Job Website In The Poo After Creating Fake Homeless Camps In Marketing Stunt
Media

Job Website In The Poo After Creating Fake Homeless Camps In Marketing Stunt

Emma Mackenzie
Published on: 28th September 2015 at 11:00 AM
Emma Mackenzie
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2 Min Read
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A British job website, City Calling, has come under fire for its latest marketing stunt, which saw blankets, dog bowls and signs set up around London to look like a homeless person was living there. A cardboard sign read ‘Found a job’.

However, the set-ups were apparently fake.

Mashable is reporting the set-ups were found by a Londoner who then uploaded the images to Shit London Facebook page, a page about stuff in London.

The images above and below are ones that were uploaded to the Facebook page.

12019834_908968392507558_2586410113081248643_n

City Calling’s social media channels have been flooded with complaints from users, many demanding apologies and in shock at the company’s audacity.

B&T has contacted City Calling for comment.

However, when Mashable contacted  the company it said it had received the same response as the company had posted on its social channels.

We are a job board that facilitates every individual jobseeker no matter their personal circumstance. We have remained and… (1/3)

— City Calling (@CityCalling) September 24, 2015

will remain a free service for both jobseeker and employer. As an organisation, we do endless amounts of charity work throughout… (2/3)

— City Calling (@CityCalling) September 24, 2015

the year that certainly does not go unnoticed by those that we help – The City Calling Team (3/3)

— City Calling (@CityCalling) September 24, 2015

Screen Shot 2015-09-28 at 10.42.46 AM

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Emma Mackenzie
By Emma Mackenzie
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Emma Mackenzie was a reporter at B&T from 2015 - 2016.

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