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Reading: Innocuous Cereal TVC Sends Viewers Into A Social Media Rage!
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B&T > Advertising > Innocuous Cereal TVC Sends Viewers Into A Social Media Rage!
Advertising

Innocuous Cereal TVC Sends Viewers Into A Social Media Rage!

Staff Writers
Published on: 16th March 2017 at 11:08 AM
Staff Writers
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A rather benign ad for Nestlé’s range of cereals in the UK is feeling customers’ wrath and social media rage over a tiny little indiscretion.

Here’s the ad below. We’ll let you watch it and see if you can determine the source of all the customer hate.

https://www.youtube.com/watch?v=V3MngAEIDjg

Did you get it? That’s right, people are fuming because the ad shows the milk going into the bowl first! No, we’re not joking. Check out some of the rage below:

Screen Shot 2017-03-16 at 11.02.29 am

Screen Shot 2017-03-16 at 11.02.11 am

It even prompted a response from Nestlé, a spokesperson commenting: “We didn’t mean for the advert to confuse our consumers. We recognise that people like their favourite cereal in different ways and it’s delicious whatever order you put the milk and cereal in.”

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TAGGED: Advertising Standards Bureau, Gen Z, The Today SHow
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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