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Reading: IAB’s Gai Le Roy: “The Outright Ban On Gambling Ads Is Not A Proportionate Response”
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B&T > Media > IAB’s Gai Le Roy: “The Outright Ban On Gambling Ads Is Not A Proportionate Response”
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IAB’s Gai Le Roy: “The Outright Ban On Gambling Ads Is Not A Proportionate Response”

Staff Writers
Published on: 28th June 2023 at 3:15 PM
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IAB Australia has called for a considered response to the online gambling recommendations issued today by the House of Representatives Standing Committee on Social Policy and Legal Affairs.

Gai Le Roy (lead image), CEO of IAB Australia said: “We recognise there is community concern in relation to ‘saturation’ gambling advertising which needs to be addressed and we are willing to work constructively with the Government to make that happen. However, we are concerned that the Committee’s recommendation to impose an outright ban on all advertising is not a proportionate response.

“There are a range of tools available to manage the delivery of ads online and we would urge the Government to give further thought to how these can best be utilised to reduce the volume of gambling advertising.

“In the current economic climate, any advertising restrictions will affect the industry’s ability to support the delivery of freely available content and services online.  Outright bans will have a significant negative impact across the market.

We are pleased that the Government has indicated it will take time to consider the committee’s Report before responding.  We look forward to working with Government to ensure the desired outcomes are achieved in a sustainable way,” Le Roy said.

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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