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Reading: Howatson+Company Wins Selleys’ Creative Account Following Pitch
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B&T > Advertising > Howatson+Company Wins Selleys’ Creative Account Following Pitch
Advertising

Howatson+Company Wins Selleys’ Creative Account Following Pitch

Staff Writers
Published on: 13th August 2024 at 10:33 AM
Edited by Staff Writers
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Following a competitive pitch process, DuluxGroup has appointed Howatson+Company to work on its Selleys Business.

“We thoroughly enjoyed the process with Howatson+Company, who demonstrated strong capability to deliver on our ambitious vision for Selleys. This is a very exciting time for the business, and I’m thrilled to have the H+Co team work alongside our Selleys team as we continue to evolve the brand in Australia,” said Antoinette Tyrrell, group capability director brand and digital, DuluxGroup.

“This is a proud moment for H+Co. We were not only inspired by the Selleys team’s vision but the kindness and ambition of their people. To join their team is a true privilege and we look forward to supporting them in their next phase of growth,” added Renee Hyde, group managing director, Howatson+Company.

DDB Melbourne currently holds the strategy and creative accounts for Dulux’s portfolio of decorative paints and coatings brands, including Dulux, British Paints, and Berger.

In March, it was first reported that DuluxGroup’s master media account was going up for pitch. OMD was the incumbent at the time, having managed the portfolio’s strategy, planning, and buying across all channels for over thirty years. It was last reappointed in 2020.

Earlier this month, Howatson+Company unveiled its new creative leadership structure, promoting executive creative directors Gavin Chimes and Richard Shaw to chief creative officer and deputy chief creative officer.

The appointment is effective immediately.

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TAGGED: British Paints, duluxgroup, Howatson + Company, selleys
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Fredrika Stigell
By Fredrika Stigell
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Fredrika Stigell is a journalist at B&T with a focus on all things culture. Fredrika is also completing a Master of Archaeology, focusing on Indigenous rock art and historical artefacts in Kakadu National Park. Previously, she worked at a heritage company helping to organise storage collections for Sydney historical artefacts. Fredrika majored in English during her Bachelor's and is an avid reader with a particular interest in 19th and 20th century literary fiction.

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