History Will Be Kind Appoints Trio Of Talent To Support Continued Growth

History Will Be Kind Appoints Trio Of Talent To Support Continued Growth
SHARE
THIS



Creative communications agency History Will Be Kind (HWBK) is continuing to build its award-winning team, welcoming a trio of new talent and setting its sights on another stellar year of growth.

Joining the consultancy following a raft of new business wins and expanding client remits, Sophie Gudgeon steps into the role of account director, Lauren David jumps into the position of account executive, and Mustafa Al Mahdi rounds out the trio as HWBK’s new digital & content designer.

Previously at One Green Bean in Sydney, and Mischief in London, Sophie has delivered large integrated campaigns and spearheaded industry-first influencer projects for brands including Aldi, Dulux, Merlin Entertainments, Ella’s Kitchen and Langton’s Fine Wine.

Lauren joins following two years in the UK market, where she worked on earned, social and digital campaigns across the fashion, beauty and travel sectors, while Mustafa is set to bolster the agency’s growing production capabilities, drawing on his experience in art direction and product design.

Founder and managing partner of HWBK Emma-Jane (EJ) Granleese said the agency is focused on finding and cultivating the best thinkers, doers and collaborators in the business.

“We’ve had an amazing four years in market and are excited to be moving into year five with what we believe is the best team yet.

“As an agency, we are continuing to evolve and want to challenge ourselves to reach new heights when it comes to quality, creativity and results.

“With our new recruits on board, I feel confident we will continue to raise the industry bar”.

The Deepend Group portfolio includes the leading specialist agencies Deepend (Digital), How To Impact (Innovation), Nomad (Emerging Tech), History Will Be Kind (PR/Social Media) and VERSA (Voice Experience).

Please login with linkedin to comment

history will be kind hwbk

Latest News

Volkswagen Unveils Electric SUV, The ID.4, In Stunning Spot ‘The Wheel’ Via Johannes Leonardo
  • Advertising
  • Campaigns

Volkswagen Unveils Electric SUV, The ID.4, In Stunning Spot ‘The Wheel’ Via Johannes Leonardo

Zoetropes, a praxinoscope, early projectors, and a phenakistoscope have all been used to channel what is considered a monumental moment for carmaker Volkswagen in a new short by Johannes Leonardo. Directed by Sam Brown, the 90-second film ‘The Wheel’ uses some of the oldest devices of motion in film—the Zoetrope (praxinoscope, early projectors, and phenakistoscope)—as […]

by B&T Magazine

B&T Magazine
Nine & Stan Eye Off NBL Rights
  • Media

Nine & Stan Eye Off NBL Rights

On an unrelated note, Hugh Marks spotted practising his alley-oops and free throws at the North Sydney basketball courts.

by B&T Magazine

B&T Magazine
Creepy Or Convenient?
  • Technology

Creepy Or Convenient?

If B&T's editor could think of a three-word headline for every story he'd be retired by now.

Opinion

by B&T Magazine

B&T Magazine