Haute Pandemic! Louis Vuitton Unveils $1320 “Must-Have” Face Shield

Haute Pandemic! Louis Vuitton Unveils $1320 “Must-Have” Face Shield
SHARE
THIS



Outrageously overpriced fashion house Louis Vuitton appears to be borrowing heavily from the welding industry with its latest “must-have” accessory for the season.

The swanky French brand has just unveiled a plastic face shield for these global pandemic times, retailing at a cool $1320 a pop!

Called the LV Shield, it comes complete with golden studs, a photochromatic visor which apparently reacts to sunlight by turning darker, plus the Louis Vuitton monogram print adorns the trim and headband. You can also flip the visor and wear it as a hat, if you so choose.

In a statement, Louis Vuitton described the shield as “an eye-catching headpiece, both stylish and protective”.

Want one? Well, apparently they’re not being released until the end of the month as part of Louis Vuitton’s 2021 Cruise Collection. Not that cruising’s really an option at the moment, either.

And Louis Vuitton certainly isn’t the first high-end fashion brand to make hay during the pandemic.

Late last month, B&T reported on UK brand Burberry who’d unveiled a face mask in its signature tartan selling for a cool $165 each.

It wasn’t the first time that COVID had inspired Burberry designers. Back in April, it was revealed that the factory that typically made the brand’s famous trenchcoats was producing PPE, including hospital gowns and face masks, for hospital staff fighting the COVID outbreak in the UK.

 

 

 

 

 

Please login with linkedin to comment

Louis Vuitton

Latest News

QUT Business School Launches “Make it Real” Via BCM Group
  • Campaigns

QUT Business School Launches “Make it Real” Via BCM Group

Queensland University of Technology (QUT) Business School has launched a new brand platform, developed by BCM Group, built to encourage prospective students to upskill, invest in themselves, and nurture their inner entrepreneur.

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally
  • Opinion

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally

Jacqueline Gonzales [featured image] is the Head of Global Marketing at Squarespace. In this piece, she shares her best pieces of advice for launching a campaign globally. It’s estimated that we see between 6,000 to 10,000 ads every single day. In today’s digital landscape we’re constantly bombarded by so many different brand messages from every […]

Opinion

by B&T Magazine

B&T Magazine
Acast Announces New Podcast ‘The Elements’
  • Media

Acast Announces New Podcast ‘The Elements’

From the audio producer of The Teacher’s Pet comes The Elements, a new Acast Creator Network podcast hosted by Thredbo survivor Stuart Diver. The Elements is a  podcast that journeys into the heart of surviving a natural disaster and will be hosted and distributed by the creator-first podcast company Acast as part of the Acast Creator […]