Haute Pandemic! Louis Vuitton Unveils $1320 “Must-Have” Face Shield
Outrageously overpriced fashion house Louis Vuitton appears to be borrowing heavily from the welding industry with its latest “must-have” accessory for the season.
The swanky French brand has just unveiled a plastic face shield for these global pandemic times, retailing at a cool $1320 a pop!
Called the LV Shield, it comes complete with golden studs, a photochromatic visor which apparently reacts to sunlight by turning darker, plus the Louis Vuitton monogram print adorns the trim and headband. You can also flip the visor and wear it as a hat, if you so choose.
In a statement, Louis Vuitton described the shield as “an eye-catching headpiece, both stylish and protective”.
Want one? Well, apparently they’re not being released until the end of the month as part of Louis Vuitton’s 2021 Cruise Collection. Not that cruising’s really an option at the moment, either.
And Louis Vuitton certainly isn’t the first high-end fashion brand to make hay during the pandemic.
Late last month, B&T reported on UK brand Burberry who’d unveiled a face mask in its signature tartan selling for a cool $165 each.
It wasn’t the first time that COVID had inspired Burberry designers. Back in April, it was revealed that the factory that typically made the brand’s famous trenchcoats was producing PPE, including hospital gowns and face masks, for hospital staff fighting the COVID outbreak in the UK.
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