Groupon Australia Responds To Job Cuts of 1,100 Employees

Groupon Australia Responds To Job Cuts of 1,100 Employees
SHARE
THIS



As reported in B&T yesterday, daily deals website Groupon is dropping out of seven international markets and laying off 1,100 employees in response to poor sales. 

A local Groupon spokesperson contacted B&T, saying: “The primary impact is in Europe, the Middle East and Africa (EMEA) and there are no significant reductions expected in Australia”.

Yesterday, Groupon’s COO Rich Williams said in a statement that the company would be shedding about 10 per cent of its workforce, mostly in the company’s sales departments.

“Over the next several months we will eliminate approximately 1,100 positions, primarily in international deal factory and customer service.

“Our teams have done great work to streamline our operations in these and other areas, and our global capabilities and strong regional service centers allow us to do more with less while still providing the high level of service our customers expect and trust.

“Alongside this process, we’ve also taken a close, honest look at where we do business.

“We believe that in order for our geographic footprint to be an even bigger advantage, we need to focus our energy and dollars on fewer countries. So, we decided to exit a number of countries where the required investment and market potential don’t align. You likely saw that we recently exited Greece and Turkey. We are also ceasing operations in Morocco, Panama, The Philippines, Puerto Rico, Taiwan, Thailand and Uruguay.”

To read the full B&T article, click here. 

Please login with linkedin to comment

brandwatch

Latest News

QUT Business School Launches “Make it Real” Via BCM Group
  • Campaigns

QUT Business School Launches “Make it Real” Via BCM Group

Queensland University of Technology (QUT) Business School has launched a new brand platform, developed by BCM Group, built to encourage prospective students to upskill, invest in themselves, and nurture their inner entrepreneur.

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally
  • Opinion

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally

Jacqueline Gonzales [featured image] is the Head of Global Marketing at Squarespace. In this piece, she shares her best pieces of advice for launching a campaign globally. It’s estimated that we see between 6,000 to 10,000 ads every single day. In today’s digital landscape we’re constantly bombarded by so many different brand messages from every […]

Opinion

by B&T Magazine

B&T Magazine
Acast Announces New Podcast ‘The Elements’
  • Media

Acast Announces New Podcast ‘The Elements’

From the audio producer of The Teacher’s Pet comes The Elements, a new Acast Creator Network podcast hosted by Thredbo survivor Stuart Diver. The Elements is a  podcast that journeys into the heart of surviving a natural disaster and will be hosted and distributed by the creator-first podcast company Acast as part of the Acast Creator […]