Frank Digital Launches Revitalised ‘What’s On’ Platform For City Of Sydney

Frank Digital Launches Revitalised ‘What’s On’ Platform For City Of Sydney

In 2014, digital agency Frank Digital released the unique platform ‘What’s On’ for the City of Sydney, showcasing the best events Sydney has to offer and allowing users to see the vibrant metropolis through a true local’s perspective.

Now, after five years, tens of thousands of events and thousands of users, Frank is launching the brand new version of the platform to make a great digital product even better for locals and visitors to Sydney in 2020.
The new website features a host of innovative and intuitive features such as a dynamic home page that visually adapts to the time of day (and even the weather); improved discovery with search and filtering using Algolia for lightning-fast results; functional patterns that make sense for an enhanced natural mobile experience; better integration with City of Sydney News content to give visitors a richer experience when it comes to finding out about events in Sydney; an improved event submission experience through the implementation of artificial intelligence to make the process more streamlined; and time-saving templates that populate pre-existing details for those who are submitting multiple events, instead of having to enter the same information over and over again
More people than ever are now contributing events to the platform through the event submission templates.
Frank Digital creative director Matt Barbelli, said: “As Sydneysiders, we’re proud to have been a key supporting force for the platform, right from its inception, through to its launch, and now its revitalisation five years later.
“The Frank team are excited to see what the future holds for this highly engaging platform that showcases all Sydney has to offer.”



Please login with linkedin to comment

Frank Digital

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]