Facebook’s Head Of Global Policy Management Talks Boobs, Regulation & Sl*t Shaming

Facebook’s Head Of Global Policy Management Talks Boobs, Regulation & Sl*t Shaming
SHARE
THIS



Facebook head of global policy management Monika Bickert held a media roundtable at the social media’s Sydney headquarters on Tuesday to discuss the platform’s regulation.

Bickert spoke mainly about the measures Facebook was taking to make the platform safer, more inclusive and generally better managed, as announced in a report from Facebook last week.

The social media giant’s commitment to stamping out unsavoury content, bullying and harassment has been enacted by removing millions of fake accounts and taking action on 15.4 million pieces of violent and graphic content.

According to Facebook, the move was facilitated by the platform’s “continued improvements in our technology that allows us to automatically apply the same action on extremely similar or identical content.”

However, despite Facebook employing 15,000 reviewers worldwide who manually sieve through reported content, Bickert said defining the explicitness of certain content remains incredibly complex.

In particular, Bickert gave the example of images of women’s breasts.

She said: “We know that for topless images of women; there are safety risks.

“We’ve seen teenagers like Amanda Todd, a young woman from Canada, take her own life after people took a topless image of her and shared it around the internet.

“We know there are safety risks, we also know there are situations where women want to protest topless for a political purpose or share breastfeeding photos or for cancer awareness; how do we allow those but not create safety risks?” Bickert said.

She continued: “A few years ago we had less nuanced policies where we said we’re just going to take a hard line because we can’t do this well.

“Over time we have studied how protest photos look and there’s still a risk here, because people will sometimes share an image of a woman for instance that says something horrible on her chest like ‘slut’ and she’s being shamed and it’s a topless photo and we want to make sure were removing that.

“However, that doesn’t necessarily look that different to a woman who is protesting the way women are being treated and she’s standing out publicly with the same thing written on her chest.”

For Bickert, the challenge has been a huge learning curve, and policies specifically related to showing female breasts have been changed accordingly.

“We’ve got to the point now where we feel like we’re comfortable enough making that distinction so our policies now say ‘women engaged in political protest, cancer awareness and so-fourth; we allow those photos’.

“People will say to us it looks easy why don’t you just allow all content, we ask ourselves, could we write a rule that could be applied by 15,000 every day consistently, the answer is no it’s going to take some time,” Bickert added.

Please login with linkedin to comment

Boobs Facebook regulation

Latest News

Stratosphere And AJF Team Up For NED Australian Whisky Campaign
  • Campaigns

Stratosphere And AJF Team Up For NED Australian Whisky Campaign

Stratosphere and AJF have collaborated with Top Shelf International’s NED Australian Whisky brand for a campaign featuring a combination of TV sponsorship and out of home placement. The campaign features a range of 15 second TV commercials live in key AFL and NRL games on Thursday and Friday nights across regional markets. The sponsorships will […]

Tiger Beer Celebrates Kick-Off For Football Season With New Campaign, The Golden Son
  • Campaigns

Tiger Beer Celebrates Kick-Off For Football Season With New Campaign, The Golden Son

To celebrate the start of this year’s football season, which kicked off last weekend, Tiger Beer has unveiled its latest global campaign – ‘The Golden Son’ – starring official Tiger brand ambassador Son Heung-Min. ‘The Golden Son’ celebrates Son’s most recent triumph: in May, he became the first Asian player to win the Premier League’s […]

The One Centre Launches Real Estate Agency Pello
  • Marketing

The One Centre Launches Real Estate Agency Pello

The One Centre, an ideas and innovation agency, has been engaged by real estate entrepreneur Stefon Bertram and a team of leading agents to create and launch Pello – Sydney s newest real estate agency. The One Centre is responsible for the formation of the brand and the creation of the full Pello brand experience. […]

Fiverr And Selina Join Forces To Help Young Workers Always On The Move
  • Marketing
  • Technology

Fiverr And Selina Join Forces To Help Young Workers Always On The Move

Online marketplace for freelance work, Fiverr International Ltd. (NYSE: FVRR), today announced a new partnership with Selina, one of the world’s largest experiential hospitality brands built to address the needs of millennial and Gen Z travellers. The purpose of the partnership is to provide Anywhere Workers (i.e. people who work remotely while travelling from at […]

Broadsheet And Glen Grant Whisky Join Forces For Melbourne Photography Exhibit
  • Campaigns
  • Media

Broadsheet And Glen Grant Whisky Join Forces For Melbourne Photography Exhibit

Broadsheet Media has partnered with Campari Group’s The Glen Grant Single Malt Whisky to bring a photography exhibition, Unhurried By Nature, to Melbournians this week. Unhurried by Nature is a collaboration between Broadsheet and The Glen Grant Single Malt Whisky, where four Australian photographers will present images that document nature in their unique styles. The […]

Shopper Impact Launches Bringing Synchronised Campaigns To OOH
  • Advertising

Shopper Impact Launches Bringing Synchronised Campaigns To OOH

Australian out-of-home business Shopper has launched Shopper Impact to deliver synchronised campaign creative across multiple screens in prominent shopping centre locations. Advertisers can now capitalise on side-by-side screens at shopping centre entry points and near escalators, where distraction from other signage and product offerings is at a minimum. With Shopper Impact, campaign creative can be […]

Modern payment technologies helping the retail industry unlock revenue
  • Opinion
  • Technology

Modern payment technologies helping the retail industry unlock revenue

In this opinion piece, Hayley Fisher (pictured), AUNZ country manager, Adyen describes some of the key ways the retail sector is driving sales despite global financial issues, including new payment technologies and methods. The rising cost of living might have Australians carefully tracking their spending and rethinking their lifestyle habits, but it’s yet to rear […]

Opinion

by B&T Magazine

B&T Magazine