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B&T > Advertising > Career Meets Beer in New Ad Land Recruiting Format
Advertising

Career Meets Beer in New Ad Land Recruiting Format

Thomas Werner
Published on: 27th August 2014 at 11:01 AM
Thomas Werner
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3 Min Read
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Imagine if you could take all the pain out of looking for a job or new recruit and instead just meet at the pub over a friendly beer.

Enter CareerBeer, the new speed recruiting event, a juxtaposition of speed dating and a cosy night at your local created with the creative industries and ad land in mind.

Creative director and brainchild of the CareerBeer idea Thomas Werner said: “It’s a novel proposition, and a first in Australia. CareerBeer Speed Recruiting brings people together to discuss career opportunities outside the corporate setting and without interrupting normal working hours.

CareerBeer_Diagram

“First impressions are personal and instant, and with so many of us in the creative industries enjoying the pub format to relax and meet fellow like-minded souls it just makes sense.”

Much like the speed dating format, participants get to meet a different person every few minutes while having a drink (for nerves or relaxation!) in the comfort of a local pub.

Instead of charging commission or ongoing fees, CareerBeer is based on booking fees for events, which include free drinks for attendees. Each event is aimed roughly at a job level and type, such as creative/art direction – mid to senior level, so that job seekers and recruiters alike can be sure they are fishing in the right pond.

After experiencing the process from both sides, Werner continued: “Looking for work or trying to hire someone, I wasted so much time online – signing up to websites, filling out profiles, researching, responding to emails etc. But recruiting is a people business. While having a beer with a mate I thought, why can’t it be more like this – sitting down in a nice pub, having a quick chat and a drink, and sort out the rest afterwards?”

And CareerBeer was born – each ‘cheers’ a chance to make a great connection, and maybe something even more significant.

Upcoming Sydney events include:

09/09/2104 – Digital Designers Speed Recruiting
16/09/2104 – Young Creatives Speed Recruiting
23/09/2104 – Art Directors Speed Recruiting
30/09/2104 – Copy Writers Speed Recruiting
07/10/2104 – App Developers Speed Recruiting
14/10/2104 – Account Service Speed Recruiting

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TAGGED: Emirates, Singapore Airlines, TGIF, YouTube
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By Thomas Werner
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I believe in big ideas and little details. I value teamwork, respect and constructive feedback. I never stop learning and always seek out new challenges. I appreciate a good culture, a down-to-earth attitude and short introductions.

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