B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • NRL
  • WPP
  • B&T Women in Media
  • AFL
  • Thinkerbell
  • Pinterest
  • State of Origin
  • Anthony Albanese
  • imaa
  • Meta
  • ARN
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Email Provider Atmail Rebrands
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > Email Provider Atmail Rebrands
MarketingMedia

Email Provider Atmail Rebrands

atmail
Published on: 14th January 2015 at 9:46 AM
atmail
Share
2 Min Read
SHARE

One of Australia’s email providers, atmail, has today announced the rebranding of its logo, website and complete messaging platform interface.

Atmail powers tens of millions of email accounts globally, including the inboxes of customers at major Australian internet service providers like Optus, TPG and iiNet.

The rebrand, now rolled out to all customers and across all platforms, is the largest overhaul of the existing corporate image since its inception 15 years ago, in 1999.

atmail-logo-new

The new website can be viewed here – atmail.com.

Old atmail website

old-website.png

New atmail website

new-website.png

Atmail, founded in 1999 by Australian entrepreneur Ben Duncan, has received $2 million in funding from Starfish VC, recently launched a US office, took home a Global Growth award, and released new version of atmail cloud, an advanced email and collaboration service for growing companies.

Atmail CEO Zach Johnson said the rebranding is about bringing the company’s culture into the product.

“When atmail was founded in 1999, the priority was on creating a high-end messaging platform for corporate clients. At the time, atmail was in its very early stages, and its credibility relied upon the few customers using the platform. The founder, Ben Duncan, was very careful to create branding that looked professional and reliable,” he said.

“A lot has changed since 1999. Atmail is now at version 7.4, offering a complete messaging platform for more than 4,500 customers and 45 million inboxes worldwide. Atmail’s position in the industry is cemented, and we have the opportunity to incorporate some of our personality in the product.

“Our developers and engineers work in a relaxed environment, we enjoy ocean views from our consoles, staff can grab a surfboard from the office before or after work, catch some waves and reflect on the day.

“We wanted the new branding to reflect the company’s personality and we’re really happy with the result,” Zach said.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: contributing to industry, STW Group
Share

Latest News

NSW Blues & Adidas Kick-Off Game III With ‘House Of Blue’
04/07/2025
TV Ratings (03/07/2025): Nearly 800K Tune In For Joanna Lumley’s ‘Absolutely Fabulous’ Danube Tour
04/07/2025
Google’s Veo 3 Being Used To Create Racist Videos For Social
04/07/2025
Enrichd Group & Greg Inglis Launch ‘Stick With It’ Mental Health Movement
04/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?