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Reading: DPR&Co In Tip-Top Condition With Oakwood Win
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B&T > Media > DPR&Co In Tip-Top Condition With Oakwood Win
Media

DPR&Co In Tip-Top Condition With Oakwood Win

Rochelle Burbury
Published on: 29th October 2018 at 9:10 AM
Rochelle Burbury
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DPR&Co has continued its run of client wins with its appointment to the Oakwood account.

Established 25 years ago in Australia’s horse capital of Scone, Oakwood became renowned for its leather conditioner for horse saddles and equipment.

It has since expanded the uniquely blended range with automotive, household, shoe care and pet care products.

The company is seeking to reinforce its leadership in the Australian leather care market.

DPR&Co will be developing B2B and B2C campaigns for mainstream, digital and social media as well as for exhibition activations.

DPR&Co principal Phil Huzzard said: “Oakwood is a uniquely Australian business with an evocative heritage and a world-class leather care product. We look forward to helping the company grow its presence in home leather care.”

Oakwood brand & business development manager Blair Searl said: “I’m confident DPR&Co will take us to the next level, both here and in our offshore markets. This is an important step for us.”

Oakwood is the latest in a winning streak for DPR&Co, with major Australian signage company, Signcraft, also joining the DPR&Co client roster.

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Rochelle Burbury
By Rochelle Burbury
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Rochelle Burbury is an award-winning journalist and editor with over 25 years of experience in media and communications.  She is the former Marketing & Media Editor for B&T as well as the Australian Financial Review, The Australian, and The Sydney Morning Herald, and Consulting Editor for AdNews. In 2023, she won B&T's Best of the Best in PR and in 2024 featured in the B&T Women in Media Power List. Rochelle’s extensive experience makes her a valuable contributor to B&T.

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