Independent digital marketing agency Sparro has won swimwear brand Seafolly and the NSW Electoral Commission and has been nominated for five Google Premier Partner Awards.

The agency will work with Seafolly on its SEO following a competitive pitch, and for the NSW Electoral Commission the agency will also manage its SEO.

In addition, Sparro is a finalist in five of the six 2018 Google Premier Partner Awards for Search Innovation, Mobile Innovation, Video Innovation, Shopping Innovation and Growing Businesses Online.

The Premier Partner Awards honour innovation in digital marketing.

Sparro is part of a select group of specialists that Google recognises as a Premier Partner.

To qualify, agencies must pass a series of exams and prove their expertise in using and applying Google’s advertising products.

The new business comes hot on the heels of Sparro’s six other new client wins, including Rentbetter.com.au, Oxford, Vision6, Healthy Life, LawPath and Grace Loves Lace.

In addition, the agency was named in The Australian Financial Review’s Top 100 Most Innovative Companies list this year, ranked at no.12.

Sparro’s new business growth has seen its year-to-date revenue increase by 96 per cent, following 67 per cent revenue growth in 2017. Sparro’s paid media spend for clients is also up 119 per cent YTD in 2018.

Sparro co-founder and partner Morris Bryant said: “We are finding an increasing number of brands choosing to partner with independent, agile agencies like us because we offer higher value digital marketing, innovative solutions and deliver strong business growth for our clients.

“This is the second year that Sparro has been nominated for the Google Premier Partner Awards, and this year we have achieved the most finalists of any agency or company. It’s great that our commitment to innovation is being recognised.”

Last year, Sparro won two Premier Partner awards. This year’s winners will be announced in October.