Holiday-makers and locals alike are being invited to upload videos and photos of their most memorable experiences in regional NSW online, with the best submissions to feature in a series of eight curated short films to demonstrate how rich and diverse the state is.

Locals and visitors are encouraged to upload their inspirational holiday videos at visitnsw.com/ilovensw. Holiday snaps can also be shared on Instagram and Twitter using the tag #ILoveNSW.

The eight finalists will be announced on 5 June 2017. The best video contributions will win a Canon prize pack, which includes a Canon EOS M3 Single Lens Kit and a photography tutorial.

Destination NSW chief executive Sandra Chipchase said: “Holidaying locally remains a popular choice for Australians, with regional NSW receiving more than 20.6 million domestic overnight visitors in the year ending 2016, up by 6.8 per cent.

“Regional NSW offers great diversity of experience including awe-inspiring national parks, pristine beaches and coastline, historic homesteads and farm stays, enlightening Indigenous experiences, immersive art trails, delicious food and wine, and an exciting calendar of regional events.”