Creative Director, Author & Editor Mitchell Oakley Smith Joins Semi Permanent

Creative Director, Author & Editor Mitchell Oakley Smith Joins Semi Permanent
SHARE
THIS



Semi Permanent, Australia’s leading creative experience company and the producer of the biggest festival of creativity and design in the southern hemisphere, is pleased to share that Mitchell Oakley Smith has joined in the newly created role of Global Content & Creative Director.

Having returned to his hometown of Sydney from Singapore, where he was until now working as the Editor-in-Chief of the Southeast Asian edition of international men’s lifestyle publication Esquire, Oakley Smith joins Semi Permanent at a time of significant growth, with the recent announcement of a joint venture with culture publisher Highsnobiety, and the expansion of Semi Permanent festivals to the Middle East later this year.

“I feel incredibly lucky to be home and to have joined an Australian company that punches so far above its weight on the international stage,” says Oakley Smith. “I feel energised and ready to get to work on the host of great projects on my desk.

In his new role, Oakley Smith will work alongside Murray Bell, Semi Permanent’s executive creative director and chief executive officer, to lead creative strategy across the company’s owned properties, brand activations and partnerships, and work to enhance its content capabilities and output. He played a key creative role in A Semi Permanent Hotel presented by Highsnobiety, the recent hybrid exhibition-brand activation-event featuring Gia Coppola, Flume, Jonathan Zawada, Juno Shen and Joji, which was produced in partnership with brands including Polestar, Glenfiddich, RIMOWA and Dropbox, and will lead curation on the forthcoming Semi Permanent Sydney, Wellington and Middle East festivals.

An award-winning editor and creative, Oakley Smith was formerly the Global Content & Creative Manager for Australian not-for-profit organisation The Woolmark Company, where he oversaw the implementation of an international, multi-language content program as the company shifted its media strategy from earned to owned. He also oversaw the creative direction of the company’s key projects, including international marketing campaigns, co-branded projects with partners including Adidas, Boston Marathon, Prada Luna Rossa, Karl Lagerfeld and David Jones, and the International Woolmark Prize, the fashion industry’s most historic and richest talent development program.

As a writer, Oakley Smith has worked for and contributed to some of the world’s leading publications including Architectural Digest, Art & Australia, Belle, CNN Style, Harper’s Bazaar, GQ, The Australian, Wish and Vogue Living. He has also worked on special projects for Melbourne Art Fair, Sydney Contemporary, Mr Porter, the Art Gallery of South Australia, Myer, Westfield and Saba. He is the author of five Thames & Hudson-published books on art, fashion and design, and has published several more artist monographs under his own imprint, Manuscript.

Please login with linkedin to comment

Mitchell Oakley Smith semi permanent

Latest News

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off
  • Advertising
  • Media

Verizon Media Academy Ends For 2021 With Youth Charity Pitch-Off

Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]

Industry’s Gamers Unite For UnLtd’s Virtual Rocket League Comp
  • Advertising
  • Marketing
  • Media

Industry’s Gamers Unite For UnLtd’s Virtual Rocket League Comp

Social purpose organisation UnLtd’s Big Games competition has raised a combined $85,000 for children and young people at risk. Running over five weeks, the competition involved 32 teams from across the advertising, marketing and media industries battling it out virtually for a chance to qualify for the Rocket League final. The tournament culminated in a […]

Sam Worthington And Phoebe Tonkin To Star In New Stan Original Film ‘Transfusion’
  • Media

Sam Worthington And Phoebe Tonkin To Star In New Stan Original Film ‘Transfusion’

Stan has announced that the Stan Original Film Transfusion commenced filming in Sydney earlier this week and will premiere on Stan in 2022. Transfusion is a taut, muscular thriller starring Sam Worthington (Avatar) as Ryan Logan, a former Special Forces operative, who is battling to cope with life after the loss of his wife and is thrust […]

COVID-19 Saw Stock Imagery Return To Harmful Gender Stereotypes
  • Advertising
  • Marketing

COVID-19 Saw Stock Imagery Return To Harmful Gender Stereotypes

According to a decade of data collected by iStock, Australian brands turned to imagery depicting outdated gender stereotypes during the pandemic. Tracking the keyword ‘women’, iStock by Getty Images found that in 2020, ANZ brands and businesses reverted to gender stereotypes. Images of mothers home-schooling were used at almost twice the rate of images of […]

by B&T Magazine

B&T Magazine
Maddison Connaughton Ends Time As Editor Of The Saturday Paper
  • Media

Maddison Connaughton Ends Time As Editor Of The Saturday Paper

Schwartz Media is congratulating Maddison Connaughton on her three years as editor of The Saturday Paper. Connaughton has decided to finish up her editorship this month. “It’s been an honour to edit the paper,” Connaughton said. “The Saturday Paper is one of the brightest voices in Australian media and I have been happy to see […]

Teenage boy wearing headphones works at desk in his bedroom
  • Media

New Research Names Olivia Rodrigo And BTS The Most Popular Study Music

Research from EdBbirdie using Spotify data has identified the most popular songs to study to. After analysing thousands of studying and homework playlists on Spotify, American singer Olivia Rodrigo’s ‘drivers license’ came out as top song to study to. It featured on 48 study playlists, while other top songs included ‘Ophelia’ by The Lumineers, ‘Falling’ […]

Happy woman drinking tea and waving to someone while having video call over desktop PC in the evening at home.
  • Marketing
  • Opinion

Building A Successful Remote Marketing Team

Dayna Stewart is the Business Director – Digital Marketing, Media & Creative Services at The Nudge Group. Here, she discusses the challenges that come with building a successful marketing team when working remotely. Before COVID-19 changed the way businesses work, most marketing teams spent their days together in a meeting room collaborating on the next […]

Opinion

by B&T Magazine

B&T Magazine
Australia’s The Kid LAROI Joins Billie Eilish, Dua Lipa, Olivia Rodrigo And More In iHeartRadio Festival Line-Up
  • Media

Australia’s The Kid LAROI Joins Billie Eilish, Dua Lipa, Olivia Rodrigo And More In iHeartRadio Festival Line-Up

The line-up for the 2021 iHeartRadio Music Festival has been announced as the legendary event returns live in Las Vegas in September. This year, the epic two-day lineup for the iHeartRadio Music Festival main stage will feature performances by Billie Eilish, Cheap Trick, Coldplay, Dua Lipa, Florida Georgia Line, Journey, Khalid, Lil Baby, Maroon 5, Nelly, […]

Shop! ANZ Calls On Industry To Participate In ANZ Shopper And Retail Marketing Industry Survey
  • Marketing

Shop! ANZ Calls On Industry To Participate In ANZ Shopper And Retail Marketing Industry Survey

Shop! ANZ is calling on shopper and retail marketing professionals from all retail related disciplines to participate in the first ANZ Shopper and Retail Marketing Industry Survey in four years. This important research provides a guide of where the retail marketing industry in Australia and New Zealand has come from and what is anticipated to […]