Award winning content and social agency Daresay has bolstered its team with the appointment of two editors and a community manager to manage new business growth.
Matilda Duffecy joins Daresay as senior content editor from UK design consultancy The Frameworks. For three years she was at advertising and content agency Edge, starting as editor before being promoted to senior editor. She has also worked at Inside Out and Super Food Ideas magazine in editorial and social media roles.
In the second appointment, Daresay has hired Noah Shaberman as junior content editor. With a degree in media, Shaberman has experience in communications and content roles at SurfAid and recruitment consultancy Australiance.
Finally, Kaleela Lauder joins as community manager and content assistant. A journalism graduate with a focus on public relations and content creation, she previously worked at PR and communications agency Electric Collective.
Ruth Haffenden, managing partner at Daresay, part of RXP Group said, “I’m delighted that Matilda, Noah and Kaleela have joined the team at a time the business is experiencing growth from existing and new clients. All three bring a great energy and will complement the work of the wider Daresay team as we continue to expand.”
Daresay, which for the second-year running was named AdNews Content Agency of the Year in 2020, works with clients including Westpac, Business Australia, Masterpet and Goodman Fielder.
Since launching in 2018 the business has grown significantly with its team of strategists, editors, producers, and social media experts providing end-to-end strategy, production and amplification services to clients across B2C and B2B. In the second half of last year Daresay, together with sister agency The Works, launched ‘Van Jams’, a free service where team members travelled around New South Wales offering digital marketing and social media advice and support to small businesses impacted by COVID and the bushfires.
Picture: (L to R) Matilda Duffecy, Kaleela Lauder, Noah Shaberman.
Please login with linkedin to commentDaresay
Leading Australian market research data brand, RDA Research, provides actionable consumer intelligence to help businesses inform decision making and growth strategies. RDA Research wanted to make its unique consumer data available for addressable digital targeting and required a data onboarding partner to help activate their data in an online environment.
Storytelling agency Enthral has appointed Channel 7 reporter and sports presenter Sean Sowerby as its new senior PR and content manager in Melbourne. Sowerby (pictured) started his award-winning career at 3AW before spending more than 15 years in television. Enthral founder and manager director, Cameron Smith, spoke of the significance of Sowerby joining the agency. […]
This week Nova’s Fitzy & Wippa are celebrating 10 years of their iconic radio show and plenty of famous faces have weighed in on the feat! For Fitzy & Wippa’s 10-year anniversary show they were joined by a bunch of special friends who shared their messages and favourite memories over the last decade. The guys […]
Ever since Google first announced it would be getting rid of third-party cookies on Chrome, digital advertising businesses have been actively sharing their plans for life after cookies. And now programmatic advertising company Blis might have come up with the most creative way to get the message across, in a new video which sees company […]
Integrated Melbourne agency Icon has taken top honours in the 2021 SABRE Awards, winning the coveted Australasian Consultancy of the Year for 2021 along with a host of category and craft awards. Icon led a large field of Australian agencies with a total of three major and seven minor awards, including gold in the cause-related […]
Former agency executives Tim O’Neill and Tim Fouhy have launched the auto technology startup Summon. Australia’s first full e-commerce service for prestige cars. O’Neill and Fouhy both founded Reactive, a digital agency, which was bought by Accenture in 2016. Following the deal, O’Neill and Fouhy ended up leading the company’s digital marketing arm, Accenture Interactive before […]