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Reading: Compass Studio Partners With Aotearoa New Zealand Ethical Coffee Brand Coffee Supreme
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B&T > Marketing > Compass Studio Partners With Aotearoa New Zealand Ethical Coffee Brand Coffee Supreme
Marketing

Compass Studio Partners With Aotearoa New Zealand Ethical Coffee Brand Coffee Supreme

Staff Writers
Published on: 31st October 2024 at 9:20 AM
Edited by Staff Writers
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Compass Studio, has announced its partnership with Coffee Supreme, an Aotearoa New Zealand-owned company. Through Compass Studio’s expertise in strategic communications, this collaboration is set to amplify Coffee Supreme’s brand commitment and sustainable and ethical coffee practices in the Australian market.

To help Coffee Supreme reach and engage customers, Compass Studio has been tasked to develop strategic communications initiatives to showcase the brand’s offering and principles, connecting it with new audiences in the Australian market while educating existing customers.

“We’re thrilled to welcome Coffee Supreme to our collection of impact-led partners,” said Compass Studio co-founder and co-director Luke Dean-Weymark. “The purpose is to create better coffee for all, which means all aspects of their business, from their grower and producers right down to the coffee lovers and drinkers. It’s a mission that aligns perfectly with our mission to elevate businesses making a positive impact”.

Founded in 1993 in Wellington, Aotearoa New Zealand, Coffee Supreme has grown from a small roastery into a beloved institution in the specialty coffee space. The brand quickly made a name for itself thanks to an unwavering commitment to quality and its pride in ethically sourcing and paying a premium for the best green coffee.

This forges more than just business connections; it also fosters community connections. For instance, Coffee Supreme has a direct trade relationship with coffee farmers, ensuring fair wages and sustainable farming practices.

The brand now operates across Aotearoa New Zealand, Australia and Japan (see all stores here), serving thousands of coffee enthusiasts and wholesale partners while maintaining its dedication to ethical sourcing and exceptional coffee experiences.

The collaboration is perfectly timed to meet the growing demand from consumers for brands that authentically embrace sustainability and community values. With Coffee Supreme’s steadfast dedication and Compass Studio’s impact-led communication approach, both organisations are poised to initiate crucial dialogues about the future of specialty coffee and ethical business practices.

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Aimee Edwards
By Aimee Edwards
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Aimee Edwards is a journalist at B&T, reporting across media, advertising, and the broader cultural forces shaping both. Her reporting covers the worlds of sport, politics, and entertainment, with a particular focus on how marketing intersects with cultural influence and social impact. Aimee is also a self-published author with a passion for storytelling around mental health, DE&I, sport, and the environment. Prior to joining B&T, she worked as a media researcher, leading projects on media trends and gender representation—most notably a deep dive into the visibility of female voices in sports media. 

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