Dentsu ANZ has has announced the appointment of Chris Bower as dentsu solutions CEO of its ANZ business.
Dentsu ANZ CEO Angela Tangas, commented, “Chris is a key hire for us. His consulting background together with his entrepreneurial spirit enables us to enhance the ways we partner with our clients to grow and evolve together. Chris will be invaluable in working together with clients, on the inside of their organisation as much as out, having helped brands across multiple industries, underpinned by our CXM, Creative and Media offerings.”
With over 20 years’ experience providing creative and digital solutions, Bower joins from Boston Consulting Group, where he was partner & associate director and a member of its operations, retail and industrial goods practice areas. He specialised in service and support operations helping companies remove complexity and improve efficiency and effectiveness in their support functions and service centres. Bower will partner with Tangas and the broader ANZ executive leadership team to lead both the Solutions and Intelligence teams.
Tangas added, “Every client I speak with is looking for the insight that helps apply a constructively different lens to aid the growth of their business plans. Constantly innovating and evolving the depth and breadth of our strategic expertise is therefore critical. Whether that be brand transformation, CX transformation or employee transformation and the expectations of their customers, employees and increasingly, broader society. Chris’ background will further enhance our ability to be ANZ’s most integrated services company and relevant client partner.”
Bower said, “I think we are at a pivotal moment in the industry, where tremendous value can be unlocked by providing more integrated end-to-end solutions for clients and their customers. I am thrilled to be joining and look forward to collaborating with my dentsu peers to build a market- leading offering.”
Bower will join the dentsu ANZ business at the end of February 2022.
