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Reading: B&T TV – Jasmin Bedir On Why Trade Media Needs To “Drop The Shade”
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B&T > B&T TV > B&T TV – Jasmin Bedir On Why Trade Media Needs To “Drop The Shade”
B&T TV

B&T TV – Jasmin Bedir On Why Trade Media Needs To “Drop The Shade”

Sofia Geraghty
Published on: 7th December 2023 at 10:39 AM
Sofia Geraghty
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She is not alone  – 77 per cent of Aussie respondents want to move anonymous ads from industry sites. 

Bedir also touches on an area that hasn’t been explored in too much detail – male stereotypes in advertising.

Whilst there has been a lot of attention on the negative impact of female stereotypes in advertising, there’s been very little done to look at the harmful impact on men of male stereotypes.

Meanwhile, Taylor was left fighting a battle of his own when B&T office dog Smoko took a very serious (and very inappropriate) liking to his arm.

We can confirm that after the inappropriate and s*xually aggressive behaviour, Smoko was swiftly removed from the interview couch.

Smoko has declined to comment on his behaviour.

 

 

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TAGGED: Chris Taylor, jasmin bedir, Paper Moose
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Sofia Geraghty
By Sofia Geraghty
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Sofia is an award-winning B2B journalist with experience in investigative journalism and TV presenting. She worked as a journalist at the UK’s leading insurance publication before moving to TV presenting within financial services. She is passionate about equality and female empowerment and was awarded an industry-wide broadcast media award (and was shortlisted for another) for her work in promoting diversity within the insurance industry.

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