March was chock-a-block full of big calendar moments. From local events like #MardiGras40 and #GoWinx, to big international occasions like #IWD and #Oscars2018, brands leveraged these moments to engage with Twitter users across Australia.
Here are the top 10 brands that dominated on Twitter in the month of March:
@AusAntarctic
The Australian Antarctic Division hatched a great plan to give Twitter users the real Emperor Penguin egg-sperience!
#Penguin #selfie offers bird’s eye view of life in Antarctica! Curious Emperors have been captured on film at the Auster Rookery near Australia’s Mawson research station by expeditioner ? Eddie Gault pic.twitter.com/MYle5Fshc7
— Antarctic Division (@AusAntarctic) March 8, 2018
@AppleMusic
On International Women’s Day, Apple Music took the chance to highlight the top 20 women streaming music right now.
Who runs the world?
Here are the Top 20 Women in Streaming. #IWD2018https://t.co/ATW9L3hppP pic.twitter.com/jqfiDDqez8— Apple Music (@AppleMusic) March 8, 2018
@7olympics
7Olympics stuck the landing with another stunning highlight reel performance from #PyeongChang2018. It’s 10s all ’round from us at Twitter.
111.68 how do you beat that! #JPN Yuzuru Hanyu
Stunning performance, absolutely perfect!#PyeongChang2018 #Olympics #7Olympics pic.twitter.com/hb8NltgOWJ
— 7Olympics (@7olympics) February 16, 2018
@iTunes
The fin-teresting tail of love between a fish-man and cleaning lady. How could we not be entertained?
Own the year’s Best Picture. Watch The Shape of Water now on your favorite Apple devices.
— iTunes (@iTunes) March 5, 2018
@emirates
Emirates took the chance on IWD 2018 to showcase its incredible line-up of all female staff facilitating a flight to San Francisco.
Watch us operate a ‘Superwomen’ @Airbus A380 flight to San Francisco in celebration of International Women’s Day. EK225 brought together 75+ women colleagues led by Captain Patricia Bischoff from Canada, First Officer Rebecca Lougheed from UK & Purser Weronika Formela from Poland pic.twitter.com/dW8vyH7mpK
— Emirates Airline (@emirates) March 6, 2018
@UniversalPicsAU
With a behind-the-scenes look at the last movie in the Fifty Shades trilogy, Universal Pictures reminded us of the laughs that accompanied the lust during filming.
A special relationship on screen and off screen. #FiftyShadesFreed is the perfect end to the perfect franchise pic.twitter.com/9GhdTVioDO
— Universal Pictures (@UniversalPicsAU) February 13, 2018
@tabcomau
The TAB celebrated Winx’s 23rd win on the trot. This mare ain’t horsing around!
Special, special, special!
Winx makes it 23 wins in a row and a record 16 Australian G1 wins in the TAB Chipping Norton Stakes! No one better.#GoWinx pic.twitter.com/wzkvUhHsQt
— TAB (@tabcomau) March 3, 2018
@SBS
Bringing the #MardiGras40 to the world, SBS live-streamed the entire parade, in all its fabulousness!
@7CommGames
Gearing up for the Commonwealth Games 2018, Channel 7 hyped-up local swimming hero Emily Seebohm’s performance at the Australian trial events.
Success for @emcbomb!
Emily Seebohm takes out her 11th 100m backstroke title and she will be #ChasingGreatness at the Gold Coast Commonwealth Games for Australia!@Optus pic.twitter.com/7rf2wAnOEd
— 7CommGames (@7CommGames) February 28, 2018
@oakley
At an age where most of us were all still worrying about school dances, Red Garard won gold at the 2018 Winter Olympics! Incredible.
17 years old. World at his fingertips. Red Gerard. #OneObsession#TeamOakleypic.twitter.com/fJc7zuPv3S
— Oakley (@oakley) February 12, 2018
