Bonsoy Goes Beyond Soy In New Campaign From Thinkerbell

Bonsoy Goes Beyond Soy In New Campaign From Thinkerbell
B&T Magazine
Edited by B&T Magazine



Bonsoy, as its name would suggest, well at least the second part of it, is best known for its iconic soy milk. But in a development, Bonsoy has gone beyond soy with a series of non-soy products.

These new non soy alternatives, including almond milk and sparkling coconut water, as well as Bonsoy’s soy milk, feature in a new iteration of Bonsoy’s ‘But Is it Bonsoy’ campaign.

The Bonsoy soy and non-soy “But is it Bonsoy” campaign from Thinkerbell is live within digital, social and OOH across NSW, QLD and VIC.




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